españolOnline Sales Generate Loyal CustomersWednesday, October 24, 2012 71% of consumers who buy online, return to buy again from the same vendor, whereas this percentage drops to 4% for purchases in physical stores. An article in Peru-retail.com reviews the results of a study by the Spanish consultancy firm TNS, which highlights greater loyalty from online shoppers compared to traditional buyers. Digital Environment: Center of All InteractionsWednesday, July 8, 2020 The health crisis, quarantines and social distancing measures in Central American countries, forced individuals and companies to accelerate the adoption of new technologies, which caused the digital to become the center of all interactions. In this scenario of covid-19 propagation, companies have had to migrate to the digital at great speed. E-Commerce: New Regional PlatformMonday, August 17, 2020 Starting in September, Hugo App will offer companies in the region an online store service, which will include a website, logistics, electronic invoicing and inventory management. The new tool of the application of Salvadoran origin will be called Hugo Business, platform that will begin to operate from September 1st in Guatemala, and in the case of El Salvador, Honduras, Nicaragua and Dominican Republic, will begin in October. Central America: Online Business RoundtablesThursday, May 17, 2018 Between the 4th and 8th of June a business roundtable is being organized for companies in the sectors of packaging, food and beverages, and tourism, among others. The Secretariat of Central American Economic Integration (SIECA) is inviting companies to take part in the so-called "Virtual Business Conference of Central America Exports" in which companies from the following sectors will participate: What Kind of Companies Leverage E-commerce?Thursday, May 20, 2021 Companies that offer their customers mobile and digital payment options, and also have cybersecurity mechanisms for fraud prevention, are the ones that will be able to take advantage of their position in this context of e-commerce boom. The pandemic has considerably changed consumer habits, because of the quarantine decreed in the countries of the region, people prefer to spend more time at home, a phenomenon that forced companies to offer their customers online shopping options. E-Commerce: New Platform in Costa RicaTuesday, February 23, 2021 DÚ, a digital platform that allows passengers to make online purchases at the Juan Santamaria Airport, began operating on February 22 at the air terminal. The new "marketplace" platform operates on the website www.dushop.cr and for the moment only offers products from Britt Café Bakery and Britt Shop Costa Rica, of Morpho Travel Retail. E-commerce: More Competition in Costa RicaMonday, January 18, 2021 Mawi and Tenndo are recently created digital platforms that in the Costa Rican market will be dedicated to commercialize services and products of SMEs and independent professionals through the Internet. Given the accelerated emergence of the new commercial reality and the change in people's consumption habits, online sales have gained ground, since due to the covid-19 outbreak consumers prefer to stay at home longer. The Tico Times No Longer In PrintThursday, October 4, 2012 After 56 years of history the weekly Costa Rican newspaper will continue to serve the interest of English speaking readers but only through its online edition. From a publication on Ticotimes.net: The Keys to a Successful Online BusinessThursday, April 29, 2010 An internet business can be started with relatively low investment, but in order to be successful we need more than just a good idea. The market is global, distribution costs are minimal, and the only required infrastructure is a computer and an internet connection. These factors – and generally, low entry costs – are very attractive to many entrepreneurs, who dedicate time and resources to create online enterprises. Effective E-Commerce to Keep It GoingMonday, May 11, 2020 Restrictions on the movement of people test the ability of companies to survive, since in the new business reality it is not enough to have a website to market products, as customers demand effective sales and delivery systems. In early April, when Guatemala was just beginning its quarantine due to the covid-19 outbreak and the government began banning the movement of people after 4 p.m., some customers reported that the online sales systems of the country's large fast food restaurant chains collapsed in the face of increased demand. New Online Commerce GuildFriday, June 22, 2018 With the aim of strengthening the legal framework for electronic commerce and facilitating the management of certifications, the Electronic Commerce Association was created in Guatemala. The new chamber will be able to affiliate all types of companies, and its main purposes are strengthening entrepreneurship, specialized training through certifications, and the promotion of rules and legal regulations for the sector. Consumers in the New Commercial EraThursday, April 30, 2020 Less impulsive and more reasoned purchasing decisions and the search for product and supplier information on the Internet and social networks are some of the characteristics of consumers in the new business environment. Given the spread of covid-19, health authorities in Central American countries have been forced to restrict the mobility of people and have chosen to close most commercial establishments. The Age of Virtual Shopping Malls BeginsThursday, July 9, 2020 The opportunities derived from the habit of buying online, together with the current business scenario, are creating an environment where the offer of different brands of clothing and restaurants are brought together in virtual platforms. With the spread of covid-19, social distancing measures were decreed in the region's markets, a situation that led to radical changes in consumption habits and shopping methods. Appliances: New Online StoreMonday, September 30, 2019 On September 26, the Elektra chain of stores began to operate its online appliance sales platform, aimed at the Guatemalan market. Representatives of the chain informed that the platform will not only work in Guatemala, as it currently processes orders for more than 2,500 companies in 26 countries. Online Sales: What are Consumers Looking for?Wednesday, April 15, 2020 Personal care items, vehicle accessories, food and beverages are some of the products most demanded by consumers, who have migrated to digital platforms to make their purchases. In the current scenario of confinement due to the health crisis in the region, consumers have disappeared from physical stores and have migrated to digital platforms to buy their products. |
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