BUSINESS INTELLIGENCE
Top 10 Uses Cases of foot traffic in public transportTuesday, March 15, 2022 Foot Traffic analytics can identify the characteristics of transit stops and routes, helping to determine and improve the overall coverage of any transit system. When it comes to public transport, foot traffic analytics can be of great help to authorities, who are faced with various challenges such as road congestion and the diversity of modes of transport, among others. This poses difficulties for public transport managers and operators when it comes to planning.
BUSINESS OPPORTUNITY
Tender for the Pre-qualification of Construction Works in HondurasTuesday, January 11, 2022 The development of Islas de la Bahia department in Honduras requires the construction of infrastructure in different categories. Government of Honduras procurement PRE-001-2022:
CASE STUDY
Retail analytics: PETCO Vs. PetSmartFriday, November 26, 2021 Pet shop owners need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models. The correlation between foot traffic, sales, and the success of pet shops franchises have been studied and proven, so the development of this type of analysis has become a priority in the site selection process and expansion modeling.
CASE STUDY
How to increase foot traffic in clothing stores?Thursday, November 4, 2021 Retailers can apply location intelligence techniques and foot traffic analytics to understand consumer mobility patterns, measure foot traffic at each store, understand the performance of their outlets, and estimate competitor turnover. The correlation between foot traffic visitation, sales, and the success of retail apparel franchises have been studied and proven, so the development of this type of analysis has become a priority in the site selection process and expansion modeling.
CASE STUDY
Competitor analytics: Home Depot Vs. Lowe’s home improvementMonday, November 1, 2021 Retailers are already implementing Big Data tools such as location intelligence and foot traffic analytics to understand consumer mobility patterns, measure foot traffic at each store, understand the performance of their outlets, and estimate competitor turnover. Footfall analytics, location intelligence, and POI analytics have revolutionized the way the retail and home improvement industries implement expansion, commercial and operational strategies.
BUSINESS INTELLIGENCE
Ways Location Intelligence is Driving Real Estate InvestmentsThursday, October 28, 2021 In order to research and evaluate real estate investment opportunities for commercial, industrial or hospitality use, it is important to consider all social and economic factors in a given area in order to make an informed investment. Researching and evaluating real estate investment opportunities is not a piece of cake. Whether it is the valuation of a retail or hospitality investment space, it is crucial to take into account all the socio-economic factors of the area in question to ensure a high return.
BUSINESS INTELLIGENCE
Global Supply Chain Crisis?Monday, October 4, 2021 COVID-19 and climate change have directly impacted the supply chains of the sectors and industries that generate the most economic output. Unfortunately, fiction has become reality, and a global pandemic coupled with sudden climate changes have increased these problems worldwide, also due to unforeseen events in logistics routes and the exponential increase in online shopping, forcing industries to increase the load of transportation, vehicles, staff and resources in general.
BUSINESS INTELLIGENCE
How does Data Analytics improve Outdoor Advertising?Tuesday, September 28, 2021 Location intelligence and mobility analytics allow companies to create Out-of-Home advertising strategies focused 100% on the tastes and preferences of the people who pass through each point. In outdoor advertising (OOH), knowing in depth the consumers who pass through the point where the advertising will be exposed is crucial to maximizing as much as possible the return on investment.
BUSINESS INTELLIGENCE
Location Analytics in the Real Estate MarketFriday, September 17, 2021 This analysis enables real estate companies to make data-driven decisions on issues that define the success of a real estate business, from acquisitions, leasing, investments to marketing campaigns and operational processes. Location analytics provides an unprecedented vision of the real estate market, analyzing real-time mobility data such as foot traffic, makes it possible to know the updated prices of economic areas and properties of interest, the development of construction processes, to optimize the real estate agents work routes, identify risk areas, etc.
BUSINESS INTELLIGENCE
Foot traffic Analytics: Top Clothing Stores, AtlantaFriday, September 17, 2021 The clothing store market is one of the most popular in the USA, with Big data analytics and location intelligence techniques we made an brief exploratory analysis in Atlanta city. Case Study: Analysis of Apparel Stores in Atlanta, USA
CASE STUDY
McDonald's Vs. Burger King: Foot traffic AnalysisFriday, September 10, 2021 Location Analytics has changed the way marketing and commercial strategies are defined in the fast-food restaurant franchise business. Understanding consumers’ behavior patterns is critical for all types of restaurants. Big Data tools play a very important role in this analysis, since they make possible to measure the foot traffic and mobility patterns of a specific area or location, among other variables.
BUSINESS INTELLIGENCE
How to Use Transportation Analytics and its benefitsWednesday, September 8, 2021 Through data analytics it's possible to improve vehicle performance, reduce costs, improve processes, establish strategies, optimize routes and times, and foresee and identify problems, among others. Transportation analytics takes a variety of data ecosystems, helping industry leaders to use advanced analytical techniques such as machine learning, Big Data and geospatial data to optimize business strategies in the sector.
BUSINESS INTELLIGENCE
Foot Traffic Data Business BenefitsTuesday, September 7, 2021 Foot traffic data consists of spatial data (GIS), and is at the core of building intelligent strategies, transportation routes, processes and decision making in both public and private sectors. What is it?
BUSINESS INTELLIGENCE
How to Increase Customer Dwell Time?Tuesday, August 31, 2021 Customer dwell time is an analysis that should be closely monitored to capitalize on the full potential of each point of sale, indicating greater customer satisfaction. Estimating and improving the average customer dwell time inside physical stores is possible thanks to technological tools such as Big Data, location intelligence analysis and mobility data, which improve strategic decision making by helping to increase the time consumers spend inside stores, and increasing the sales conversion rate as well. Walmart Vs. Soriana: Consumer Foot traffic AnalysisFriday, August 27, 2021 Mobility data analytics are transforming the way commercial strategies are defined in the retail business, and supermarket chains are no exception. Understanding what consumers think, what they want and what they do is critical for companies in the retail sector. This is where Big Data tools play an important role, as it is possible to measure the affluence at a location and customer behavior, among other aspects. |
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