españolTender for Advertising CampaignMonday, September 2, 2019 The National Institute of Statistics and Censuses of Costa Rica tenders the communication campaign of the XI National Population Census and VII National Housing Census for 2021. Costa Rica Government Purchase 2019LN-000001-0014400001: Tender for Advertising ServicesThursday, August 29, 2019 The Superintendence of Tax Administration of Guatemala tenders the service of advertising guidelines in alternative media, such as billboards and mupis. Guatemala Government Purchase 10834095: Advertising: Business Figures in Costa RicaWednesday, July 17, 2019 The advertising services market is estimated at approximately $800 million and is made up of some 654 companies, of which 6 out of 10 already export their services, with their main markets being the U.S., Panama and Mexico. Regarding the context in which the business is developed, a study prepared by Promotora del Comercio Exterior (Procomer) explains that the national market has been influenced by the entry of international agencies affiliated to existing national agencies (under annual fee payment models, franchise, total acquisition or shareholding). Other companies have entered through their offshoring model. Tender for TV and Radio Broadcasting RightsThursday, August 22, 2019 In Guatemala, the rights for the transmission and reproduction of sports events of the national teams of the National Football Federation, in all its categories and modalities, are tendered. According to the rules of the contest, the rights that comprise the transmissions by open television, cable television, and radio, produced and transmitted within the national territory. It also receives bids for the rights generated by this activity presented by the suppliers, in the forms of productions described above. Tender for Advertising Services in GuatemalaTuesday, May 28, 2019 The Superintendence of Banks tenders the external communication campaign, which includes guidelines in written press, radio and cable television, for a period of one year. Guatemala Government Purchase 10438270: Country Brand Project ExpectationsThursday, July 11, 2019 With the strategic development of the Guatemala Country Brand, there are expectations in the business sector to jointly promote investments, exports and tourism. The contract for the strategic development service of Marca País Guatemala was awarded at the beginning of the year, when Regional de Comunicaciones S.A. won the contest organized by the Guatemalan Institute of Tourism (INGUAT). Smartphones, Social Networks, and Mobile AdvertisingTuesday, June 30, 2009 The late introduction of mobile technologies in Central America will imply a quick adoption of mobile marketing techniques. The analysis of tendencies of digital advertising by Cyril Altmeyer for Reuters.com, suggests that new applications on smartphones and the growing popularity of social networks like Facebook, will create a real boom in advertising on mobile phones in the next 2 or 3 years. International Tender: $9 Million in AdvertisingFriday, February 22, 2019 The Instituto Costarricense de Electricidad tenders the service of advertising agencies for marketing and communication services. Costa Rica Government Purchase 2019LI-000001-0000400001: Advertising Services for $3 MillionThursday, February 28, 2019 The National Lottery of Panama tenders specialized services in advertising, for campaigns related to sweepstakes and products, as well as institutional promotion. Panama Government Purchase 2019-2-82-0-08-LV-014943: Advertising Grows by 18% in Costa RicaMonday, January 23, 2012 Industry saw revenues of $511 million in 2011, compared to $434 million in 2010. Advertising in Costa Rica grew by 18% reporting revenues of more than $511 million in 2011, approximately $77 million more than last year, said the pollster Media Guru. Honduras and the Advertising BusinessWednesday, March 7, 2018 The union of advertising agencies has reported that in 2017 they generated revenues of $443 million, of which $35 million corresponded to digital advertising. According to figures from the Associated Advertising Agencies of Honduras (Apha), the $35 million invested in digital advertising in 2017 made this line of business represent the third largest revenue generating factor for the agencies, surpassing investments made in radio media, which were estimated at $19 million. The Advertising by Result RevolutionMonday, March 28, 2011 Major Internet companies create new scenarios in order to build a brand. While media debates on the payment model or blind faith in graphic advertising formats suitable for branding, a battle is taking place in advertising results. Online Advertising: Location, Location, LocationMonday, December 14, 2009 The key for effective online communication lies in the context where the message is shown, not in its design. When an online advertising campaign is being created, much to often we see designers obsessed with creating innovative and spectacular messages, while forgetting the most important aspect: where the message is going to be shown, and next to which context. Investment in online advertising is still risingThursday, November 13, 2008 And is likely to continue to do so in the foreseeable future, because of all advertising mediums the Internet can offer companies more ROI. It is perhaps this reason that has enabled business search engines to prosper in these turbulent times as the simplicity of the directories actually works with minimal cost to the business advertising. For example, at Searchme4 companies wanting to advertise can select the type and cost of their advert as well as having the chance to change or alter their listings without much fuss. Advertising Spending Continues to Move to the InternetWednesday, April 8, 2009 The recession has only slowed its pace of growth. Strange as it may seem, the crisis accelerated the transition to digital advertising for many businesses. In contrast to traditional advertising, digital advertising continues to grow. Internet participation in the total expenditure on advertising is growing at least 1% annually. |
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Wednesday, September 18, 2019 - last update: 5:56 pm
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