Shopping Mall: $15 Million Project ExecutedThursday, March 25, 2021 In the municipality of Santa Lucia Cotzumalguapa, Guatemala, the Íntegro business group is building a new shopping center that will have a profitable area of 12,600 square meters. The new shopping center will be located specifically at kilometer 88 of the main highway that connects Santa Lucía Cotzumalguapa with the departmental capital of Escuintla. Corporate Center: New Investment in Costa RicaThursday, March 25, 2021 Portafolio Inmobiliario plans to invest $11 million in the refurbishment of the Real Cariari Shopping Center, which will be turned into an office building to be called Cariari Corporate Center. The firm decided to make this change because in the areas near the building, competition among shopping centers is strong, as Paseo de las Flores, mall Alajuela and Oxígeno operate in the area.
MARKET TRENDS
Children's Clothing: Trends in Central AmericaTuesday, March 23, 2021 During the first weeks of 2021, interest in children's clothing measured by online searches and mentions in conversations in the digital environment, increased in Panama and Guatemala, and decreased in the case of the other markets in the region. Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, services, sectors and markets operating in the region.
MARKET TRENDS
Vitamins and Supplements: Interest in Central America GrowsFriday, March 19, 2021 During the last weeks of 2020 and the first months of 2021, interest in vitamins and supplements, measured through Internet searches and mentions in social media conversations, increased in all markets in the region. Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short- and long-term demand trends for the different products, services, sectors and markets operating in the region. Expansion Plans of Shoe Store ChainFriday, March 12, 2021 Besides betting on sales through digital channels, the Payless store chain plans to open two new stores in El Salvador. According to company executives, in this context of new commercial reality generated by the outbreak of covid-19, the shoe store chain will bet on face-to-face and online sales.
MARKET TRENDS
Apartment Rentals: Consumers and InterestWednesday, March 10, 2021 During the first weeks of the year, interest in apartment rentals increased in Honduras, Panama, Dominican Republic and Guatemala, a situation that contrasts with Costa Rica and El Salvador, markets in which interactions in the digital environment decreased. Through a system that monitors in real time the changes in the interests and preferences of consumers in Central American countries, developed by CentralAmericaData, it is possible to project demand trends in the short and long term, for different products, services, sectors and markets operating in the region. Business Intelligence: Data as MapsTuesday, March 9, 2021 The large volumes of information that are generated at every moment in the digital environment allow transforming data into maps, tools that serve for the development of Business Intelligence solutions that are used by business leaders in all sectors. After associating spatial or geographic information with phenomena that decision makers are interested in knowing and analyzing, it is possible to transform the data into digital maps, tools that allow companies to understand the environment of the locations of a commercial establishment, optimize their commercial routes, among other uses.
MARKET TRENDS
Vegetarian Food: Trends in Central AmericaWednesday, March 3, 2021 In the last quarter of 2020 and in January 2021, in the digital environment, interest in vegetarian food increased in Costa Rica, Guatemala and Panama, in the cases of El Salvador, Honduras and Dominican Republic, declines were recorded. Through a system that monitors in real time the changes in the interests and preferences of consumers in Central American countries, developed by CentralAmericaData, it is possible to project demand trends in the short and long term, for different products, services, sectors and markets operating in the region. Legal Certainty: What are Investors asking for?Wednesday, March 3, 2021 A few weeks before the new magistrates of the Constitutional Court take office in Guatemala, the business sector is asking that the new members of the highest court advocate for a real rule of law and provide legal certainty to investments. In recent years, Guatemala's Constitutional Court (CC) has gained prominence in the country's economic sphere, as its rulings have affected different investments that were already operating locally.
MARKET TRENDS
SUVs: Interest and Consumers in the regionFriday, February 26, 2021 At the beginning of 2021 in Costa Rica and El Salvador, interest in this type of vehicle reported a clear rebound, in contrast to the situation registered in Guatemala, Panama and the Dominican Republic, markets in which Internet searches decreased. Through a system that monitors in real time the changes in the interests and preferences of consumers in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, services, sectors and markets operating in the region. Fast Food: Expansion Plans RedesignedFriday, February 26, 2021 Relocating existing restaurants, strengthening the digital sales channel and identifying the areas where consumers are currently concentrated in order to choose the location of new stores are some of the strategies of the chains when executing their expansion plans. As a result of the covid-19 outbreak, several expansion projects were affected, which must now reinvent themselves and adapt to the new commercial reality, in which consumers have different lifestyles.
MARKET TRENDS
Liquors: Wine Gaining Market Share in Central AmericaThursday, February 25, 2021 Interest in wines has been on the rise in the digital environment in the last quarter of 2020 and in January 2021, an upturn that is explained by the behavior of consumers in all markets in the region. Through a system that monitors in real time the changes in the interests and preferences of consumers in the countries of Central America, developed by CentralAmericaData, it is possible to project demand trends in the short and long term, for the different products, services, sectors and markets operating in the region.
MARKET TRENDS
Pest Control: Interest in Central America DeclinesTuesday, February 23, 2021 After consumers in the region increased their interest in pest control in the context of the covid-19 outbreak, in the second half of 2020 and in January 2021 the number of interactions associated with pest control services dropped considerably. Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, services, sectors and markets operating in the region.
MARKET TRENDS
Fast Food: Rises and Falls in Central AmericaMonday, February 22, 2021 In the last quarter of 2020 and in January 2021 in Panama, Honduras and El Salvador interest in fast food reported a clear rebound, contrary to the situation in Guatemala, Costa Rica and the Dominican Republic, markets where Internet searches decreased. Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, services, sectors and markets operating in the region.
MARKET TRENDS
Travel and Tourism: Interest Rising in the RegionFriday, February 19, 2021 In the last months of 2020 and in January 2021, interest in travel agency services and other tourism-related services began to increase, a rise that was most evident in Costa Rica and Guatemala. Through a system that monitors in real time changes in the interests and preferences of consumers in Central American countries, developed by CentralAmericaData, it is possible to project demand trends in the short and long term, for the different products, sectors and markets operating in the region. |
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