In order to obtain truthful and accurate information free of any bias, it is preferred to analyze consumers through their online behavior, because when conducting traditional surveys, people tend to lie to give a good impression.
Although the most recommended is to analyze large volumes of data that are generated by consumers when interacting in the digital environment, surveys can work under specific conditions.
Does it make sense to keep doing surveys to evaluate, for example, the ranking of a brand, when all the real, honest, and unbiased information can be inferred from people's behavior on the Internet?
"... Traditionally, when teachers or business people needed data, they commissioned surveys. They obtained data in an orderly fashion, either in figures or in boxes marked on questionnaires.
The failure of polls on the presidential election in the US shows that in order to get the right information, data must be collected and analyzed with scientific rigor, free from any bias caused by the personal interest of pollsters and analysts.
EDITORIAL
Only 1 out of the 20 main pollsters, newspapers and television stations in the United States who possessed all the tools needed to properly manage the demographic data and surveys, was right in indicating who the next president would be.
83% of companies operating in a legal framework and who were surveyed by the Superior Council of Private Enterprise, obtained credit when they requested it to the financial system.
From a statement issued by the Superior Council of Private Enterprise in Nicaragua:
The Superior Council of Private Enterprise (COSEP), presents the Sustainable Business Survey Nicaragua 2015.
A survey has revealed that 73% of Nicaraguan entrepreneurs distrust the country's judicial system, and perceive the state as very corrupt.
Despite this result, the fourth survey on Trust and Corporate Intent, conducted by the Nicaraguan Foundation for Economic and Social Development (Funides), notes a slight improvement in the situation.
"In a survey conducted by Funides with 58 companies representing 30% of the gross value of production of the country, employers said that in addition to the distrust in the application of justice, they also perceive a lot of corruption in state institutions," reported nuevodiario.com.
The percentage of people who say they have been robbed or assaulted in the past four months: Honduras 33%, Guatemala 29%, El Salvador 28%, Panama, 22%, Costa Rica 21%, Nicaragua 19%.
Public Opinion Survey in Central America and the Dominican Republic by CID-Gallup.
November 2012
HONDURAS HAS THE MOST REPORTS OF ASSAULT AND ROBBERY
The Honduran capital, Tegucigalpa, is the most dangerous city in the region
With 56.5% of the voters intending to support him, according to a poll by M & R Consultants, President Daniel Ortega, is looking as the winner of the presidential election of November 6, 2011.
These numbers, which come from from a survey taken in June, would allow the current president, Daniel Ortega, to win the election in the first round and "would open the door for complete control of their political party in the National Assembly", reported Laprensa.com.ni.
The Salvadoran president has a 72% approval rating, while Martinelli has 65%, Lobo 51%, Chinchilla 45%, Colom 41% and Ortega 40%.
Mauricio Funes, although still in second place in Latin America, falls three percentage points from a previous survey and now has 72% approval rating, topping the list of presidents in Central America with high evaluation.
Mauricio Funes has an approval rating of 76%; he is followed by Ricardo Martinelli (66%), Laura Chinchilla (64%), Porfirio Lobo (60%), Alvaro Colom (50%) and Daniel Ortega (38%).
CID-Gallup unveiled its Central American public opinion poll for July 2010. It remarks that Funes remains the president with the highest approval ratings, and that Honduran president Lobo slipped from the third to the fourth spot, mainly because he is disliked by opposition and unregistered voters.
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According to a recent study by PricewaterhouseCoopers, nearly 40 per cent of CEOs plan to increase workforce in 2010.
With their worst fears of prolonged recession behind them, CEOs' confidence for future growth has bounced back from the gloomy prospects of a year ago, according to PricewaterhouseCoopers 13th Annual Global CEO Survey.
This rising confidence has translated into a planned boost in recruitment, with nearly 40 per cent of CEOs expecting to increase their headcount this year. Contrasting with 25 per cent of CEOs planning job cuts over the next year, down from nearly half who decreased headcount in the past 12 months.
Martinelli and Funes lead in Latin America with 91% and 88% approval ratings. In Central America, they are followed by Colom with 46%, Arias 44% and Ortega with 38%.
Mauricio Funes from El Salvador and Ricardo Martinelli from Panama share, together with Brazilian President Lula Da Silva, the privilege of being in the group of "Outstanding Evaluation", composed of those heads of state with approval ratings above 75%.
2010 is looking better than 2009, but it is necessary to keep an eye on cash flow, and insist on containing expenses.
An article by Édgar Delgado Montoya, based on a survey conducted among 40 Costa Rican analysts, gives suggestions for the new year, and can be extrapolated to the rest of Central America.
The projection in which analysts agreed the most is that developed nations will grow at a very moderated pace, and the same will happen with domestic economic growth, so local and external sales will grow very little.
A Deloitte survey on November-March travel plans suggests optimism and moderation by U.S. travelers.
Deloitte’s survey of 2,000 consumers in the United States revealed that almost half (45 percent) will take a vacation or leisure trip that involves staying overnight in a lodging facility, such as a hotel, motel or a timeshare, from the beginning of Thanksgiving week through March of next year. Additionally, the survey showed: