Based on data inferred from the digital behavior of consumers, it is estimated that in the countries of the region more than 120 thousand people show interest in lubricants, and most of them are between 19 and 35 years old.
A study of the interests and preferences of consumers in Central America, prepared by the Trade Intelligence Unit of CentralAmericaData, gives interesting results on the preferences and tastes of people in various products, services and activities.
During May and June in most markets of the region the interest of consumers in vehicle maintenance services has rebounded, and currently it is estimated that in Central America about 250 thousand people are looking to hire services associated with the subject through the Internet.
Through a system developed by CentralAmericaData, which monitors in real time changes in the number of consumers trying to purchase a specific product or service in Central American countries, their interests and preferences, it is possible to project short and long term demand trends for different products, sectors and markets operating in the region.
From January to April 2020, Central American companies imported from Mexico $28 million in electric batteries, 4% more than in the same period in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"]
How many people live around a shopping center, how old they are, what is their consumption level and what products or services they are looking for, are some of the questions that can be answered with the new geomarketing tools.
Measuring the potential demand of micro markets, based on the evaluation of the environment of a shopping center and its comparison with other similar sales points, has become essential to design adequate commercial strategies.
In Central America, more than 17 million people are looking to purchase educational services online, and 9% of these consumers are exploring options to purchase language courses.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
After an abrupt drop reported in March and April in consumer interactions associated with vacation properties, since the beginning of May in all markets of the region interest in this topic has rebounded.
Through a system that monitors changes in consumer interests and preferences in Central American countries in real time, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, sectors and markets that operate in the region.
More than 4 million people in the region are looking to buy appliances online, and 19% of these consumers are exploring options for purchasing climate control equipment.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
In the current scenario of changing consumer habits, interest in bicycle accessories, gardening items and beer has grown among Costa Rican consumers in recent weeks.
Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, sectors and markets that operate in the region.
In Central America, nearly 3 million people are looking to purchase a beauty service or product online, and 31% of these consumers explore options for buying makeup and cosmetic items.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
From January to April 2020, Central American companies imported from Mexico $58 million in diapers and similar items, exceeding in 9% the reported in the same period in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
At the beginning of 2020, 25% of the automobile type vehicles circulating on the streets of Central American countries were of the KIA, Suzuki, Mazda and Nissan brands, while of the total of light cargo vehicles, Ford, Mitsubishi and Chevrolet monopolized 14%.
The report "Vehicles in Central America", from the Trade Intelligence Unit of CentralAmericaData collects the most updated information on the automotive market in Central American countries.
In February, March and April 2020, interest in property valuation and inspection services fell in all the region's real estate markets, but from May onwards there was a considerable upturn in Internet interactions associated with the subject.
A system developed by CentralAmericaData that monitors changes in consumer interests and preferences in Central American countries in real time makes it possible to project short- and long-term demand trends for the various products, sectors and markets operating in the region.
In Central America, nearly 4 million people are looking to buy baby and children's products online, and 5% of these consumers are exploring options for purchasing baby food.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
At a regional level, nearly 16 million people are looking to purchase financial services online. Of this group of consumers, approximately 11% are exploring options for acquiring a credit card.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
From January to April 2020 companies in the countries of the region imported from Mexico new tires for $5.9 million, exceeding in 13% the reported in the same period of 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
Operating Company dedicated to the manufacture of gluten-free and sugar-free products, OHNE brand. The OHNE brand has 8 product lines: square bread, sweet...
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