With Big Data management techniques, companies can optimize their strategic business planning, by taking advantage of market and companies' data.
Big data has emerged as a powerful tool that organizations can use to leverage data-driven decision making for better strategic planning, determine which market niches of their products, are growing or shrinking, obtain traffic data of their stores or website, determining where they come from, what kind of devices they use, dwell time, and foot traffic patterns to help analyze which promotions and efforts are successfully driving their business.
Whether it is a restaurant, a coffee shop, a hotel, a supermarket, or an auto parts store, location is, if not the most important, one of the most decisive factors in determining the success or failure of a business.
Although the government did not extend the State of Calamity and since October 1, Guatemala has been allowing the holding of events, fairs and concerts, the sector's businessmen believe that it is not profitable to hold meetings in which an area of 10 m2 per attendee is required.
Following the removal of some of the restrictions imposed in Guatemala by the covid-19 outbreak, the hotel sector reports a rise in occupancy, reaching a level of 25% on August 15 and 16.
The revival of national tourism was planned for July 15, but due to the current conditions of the covid-19 outbreak, the new date to allow tourism activities at the local level is expected to be August 15.
The spread of the virus forced the Guatemalan authorities to close the borders to visitors, ban commercial flights and restrict tourist activities throughout the country.
Social Security is bidding for hotel service in the metropolitan area in order to house medical professionals in charge of the emergency care of covid-19.
The hotel facilities are required to guarantee privacy, comfort and security for the medical professionals staying there and the use of all the facilities by the Guatemalan Social Security Institute, except for the common areas, which must remain closed due to health security protocol.
Corporacion Camino Real, Radisson, Hyatt, Marriot, Adriatika, Hilton Garden and Holiday Inn are some of the large hotels that have suspended operations in Guatemala due to the health and economic crisis affecting the world.
As a result of the covid-19 outbreak, the Real Intercontinental Hotel suspended operations from April 1 and according to its managers, the reopening will depend on government regulations.
Adapting spaces in the restaurant area, selling themselves to tourists as a clean and safe establishment, are some of the strategies that hotel sector businessmen plan to apply in order to adjust to the new commercial reality resulting from the health emergency.
The spread of covid-19 has forced health authorities to restrict the mobility of people and to close several establishments, with hotels being one of the most affected.
A mixed-use building in Panama, a residential tower in Guatemala and a farm for growing seafood are part of the investments announced in Central America for the beginning of the year.
The interactive system "Construction in Central America", from the Trade Intelligence Unit of CentralAmericaData, includes an up-to-date list of public and private construction projects to be developed in the coming months.
Between the first half of 2018 and the same period in 2019, the number of hotel rooms in the country grew 4%, and occupancy rose from 62.9% to 63.4%.
Official figures specify that between January and June last year and the first half of 2019, in the hotel sector the number of establishments went from 3,315 to 3,524, and in the case of the number of rooms went from 55,735 to 58,024.
For the end of 2019, is scheduled the inauguration of Oceana Resort, a hotel complex that will offer 200 rooms and is located on the beach of Iztapa, department of Escuintla.
Oceana Resort + Conventions will be a hotel that will have a total of 22 thousand square meters of construction and will operate under the format of "all-inclusive". The building is located at kilometer 6 of the road from Iztapa to Monterrico.
A hydroelectric plant in Guatemala, a hotel in Panama and the expansion of an industrial plant in Costa Rica are part of the investments planned for the coming months in the region.
The interactive system "Construction in Central America", from the Trade Intelligence Unit of CentralAmericaData, includes the updated list of public and private constructionprojects that are expected to be developed, which in just that month totaled close to $1,000 in projected investment.
Vertical housing developments in Panama and Guatemala, and the development of a mixed-use project in Costa Rica, are part of the investments planned for the coming months in the region.
The interactive system "Construction in Central America", compiled by the Trade Intelligence Unit at CentralAmericaData, includes an up to date list of public and private construction projects that are expected to be built in the coming months.
A 16-story building is planned in Zone 10 of Guatemala City that will have commercial premises, offices, apartments and an area that will be conditioned for a hotel.
Mercantil de Proyectos, S.A. presented the Environmental Impact Study (EIA) to develop the project called "Edificio B, Centro Corporativo los Próceres 13.50", which will be developed on a plot of land on the corner of the tenth and ninth streets and the fourteenth avenue.
The expansion of a road in Panama, the construction of a tourist center in Costa Rica and an office-warehouse complex in Guatemala are part of the projects planned for the coming months in the region.
The interactive system "Construction in Central America", compiled by the Trade Intelligence Unit at CentralAmericaData, includes an up to date list of public and private construction projects that are expected to be built in the coming months.
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