Making alliances with factories, applying distance protocols at points of service and encouraging the use of digital platforms are some of the strategies that have begun to be implemented by new vehicle distributors in the region.
Managers of Grupo Q, a company that operates 40 salesrooms in Central America, explained that given the spread of covid-19 and the restriction of consumer mobility, they are working to deepen alliances with factories and achieve a comprehensive chain of savings in different areas.
Grupo Q, Cofiño Stahl, Continental Motores, International de Guatemala and Changhe Motors have presented their proposals to sell 3,000 vehicles to the Guatemalan government.
In the tender launched by the Ministry of the Interior to supply 1,500 motorcycles, 1,300 pick-up trucks, 150 cars and 63 other vehicles, four companies took part, with the following proposals:
In December 2016, 20% of the vehicles circulating in the countries of the region were between 1 and 5 years old, and 19% between 6 and 10 years old.
Data from the report"Vehicle Fleet in Central America 2016" compiled by the Business Intelligence Unit at CentralAmericaDatashows the different characteristics of the vehicles circulating in Central American countries.
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In 2014, 84 000 new and used vehicles were sold in Guatemala, Costa Rica and Nicaragua alone, and it is expected that 2015 will close with an annual growth of nearly 10% across the region.
While the region has generally shown an upward trend in the marketing of vehicles, mainly new ones, the characteristics of each of the countries, particularly with regard to access to bank credit, makes the behavior of the auto market different in each.
In the first half of the year 58,373 new vehicles came into the country, 75% used and 25% new, registering an increase of 33% compared to the same period in 2014.
Between January and June, more than 14,423 motor vehicles were imported than in the same period last year, with used cars recording the largest increase, with 43%, while the entry of new vehicles grew by 9.6%, according to figures from the Tax Authority (SAT).
99,000 vehicles came into the country in 2014, of which 30% were new cars and 70% used ones.
Compared to the figures reported in 2013, imports of new cars grew by 11% and used cars by 17%.In 2014, the month registering the highest number of new imported vehicles was November, with 3,264, while for used vehicles it was December, with 2846. Car sales rose by 8.2% compared to 2013.
Between January and June this year 43,975 new and used units were imported, which is about 7,509 more than in the same period in 2013.
Imports of used cars grew by 24% going from 24,613 in the first six months of 2013 to 30,567 in the first half of this year, according to figures from the Superintendency of Tax Administration.
Nelson Escalante, secretary of the Union of Importers of used vehicles, told Prensalibre.com that "...
In 2013 61.815 vehicles entered the country having a total value of $540 million, with Toyota, Kia and Honda being the three most imported brands.
In 2013 vehicle imports into Guatemala fell by 5.5% compared to total imports in 2012, going from $570 million to $540 million (CIF value), according to a report prepared by the Department of Commercial Intelligence at CentralAmericaDATA.COM.
The first months of 2014 show that the industry is recovering from the decline in sales in 2012/2013 caused by the entry into force of the first registration tax.
An article in Prensalibre.com reports that José Javier Casas, general maanger of Cofino Stahl and president of the Union of Motor Vehicle Importers (Aidva) noted that "... In 2013 25,789 units were sold, in 2012 27,028 were sold; however, we predict that this year will close with an increase of 10%. According to Casas, this would mean about 30 thousand units being sold. Is expected that this will be achieved in the medium term and that they will beat the record of 2007, when 36,000 new cars were sold. "
In Guatemala the entry into force of the new tax on initial registrations caused the number of used cars imported in July 2012 to drop to 2055 from the 5583 reported in the same month in 2011.
Moreover, in the first seven months of the year, 37 502 used cars came into the country, which is 3.2% less than the 38,754 admitted in the same period in 2011.
Guatemalan importers of used vehicles are contemplating filling a lawsuit, based on the inconstitutionality, against the First Registration Tax (known as Iprima) which came into force since on July 1st 2012.
Claiming that the tax is inequitable, in the course of this week the Union of Used Vehicle Importers, expects to file an appeal against three paragraphs of Article 109 of the Iprima Act.
The Tax Authority in Guatemala has changed the rates and terms of reference value table for the payment of VAT on the importation of used vehicles.
The Tax Authority (SAT) Board has approved Agreement No 05-2012, which extends the Table of Taxable Values for calculating the Value Added Tax (VAT) on imports of road vehicles with immediate effect from April 2, 2012.
In the first quarter of the year new car sales have grown by 21% compared to the same period in 2010.
Toyota, Audi and Nissan are just some of the brands whose vehicles sales have increased dramatically during the first three months of the year in Guatemala.
Although the earthquake in Japan affected the production of some plants, Toyota for example, as well as the distribution of paints and other supplies, it was not enough to affect the availability of vehicles in the country nor sales.