So far this year, interest in opinion programs in the region's markets has clearly picked up, with Costa Rica, Honduras and El Salvador recording the largest increases in interactions associated with the topic.
Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by the Trade Intelligence Unit of CentralAmericaData, it is possible to project short and long term demand trends for the different products, sectors and markets operating in the region.
Gone are the days in which people were loyal to a single news medium.
A survey by Princeton Survey Research International found that most people use a combination of multiple news sources every day, including TV, Internet, newspaper and radio.
In the United States, Internet is the third most popular news medium, after local and national television, ahead of newspaper and radio.
Free banners in CentralAmericaData.COM, and more services for companies in the network.
To celebrate recovering its identity and commercial management of the portal, CentralAmericaData.COM launches an expanded product and services portfolio, together with a free banners promotion for companies in the Network. (see details)
Central America needed a source of daily information that was focused exclusively on the region, selected by the highest criteria, and published in a timely and professional manner.
The effects of the digital revolution, which have shaped the Internet as the movement’s spearhead, have intensified to the point of radically modifying people’s behavior. Whether we like it or not, to avoid remaining isolated from the world and up-to-date knowledge, we must expose ourselves to the overwhelming torrent of information that arrives to us through the Internet. Web pages, blogs, portals, forums, virtual communities, and e-mails are doors that inevitably cross our paths several times a day, which is without counting alarms, text messages, and all the types of data that can reach us from our mobile phone systems. The phenomenon intensifies for those who have business or government responsibilities and increasingly narrower timeframes to make decisions, that is, as the available quantity of indispensable information to do it is increasing. And to provide us that information, the Internet is irreplaceable.
The internet has now surpassed all other media except television as a main source for national and international news.
Currently, 40% say they get most of their news about national and international issues from the internet, up from just 24% in September 2007. For the first time in a Pew survey, more people say they rely mostly on the internet for news than cite newspapers (35%). Television continues to ...
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