Understanding how a product gets into the hands of customers requires a broad and comprehensive view across the list of all the companies involved in the distribution process, from the factories to the last distributor to the final customer.
Location analytics allows businesses to map their entire supply chain, in order to identify all components that are part of the logistic processes.
Matching demand and supply is the basis of the business model of any company whose operations depend on micro-mobility, since for every unit of demand that is not satisfied, an order is lost, leading to loss of profits and customer loyalty.
All companies that rely on micro-mobility can better manage their assets by improving their algorithms with location intelligence and foot traffic analytics, identifying demand peaks or drops beyond the average value in order to foresee or solve any kind of unexpected problem and generate solutions based on Big Data. Mobile tracking helps to know what is happening over any terrain and teaches how to be proactive about it.
In Costa Rica, the Commission to Promote Competition stated that they do not agree with any type of exclusivity in the emergency medical insurance market for inbound tourism.
The Commission recommends not to allow initiatives that establish as a mandatory requirement for travelers, a medical insurance for inbound tourism, as it could detract from the country's competitiveness and increase the cost of traveling to Costa Rica.
Since the borders were reopened and the country began to receive visitors, tourists have purchased more international policies, a situation that could be explained by the lower prices compared to insurance offered locally.
Data from the Costa Rican Ministry of Health show that between August 1, 2020 and February 11, 2021, 209,779 health insurance policies have been filed.
Between July and October 2020, the number of people in Guatemala exploring options for life insurance online increased by 3%, and the number of Panamanian consumers seeking auto insurance increased by 39%.
CentralAmericaData's interactive platform, Consumer Insights, monitors in real time changes in consumer habits in all markets in the region and in other Latin American countries, with fundamental information to understand their behavior, new trends and anticipate eventual changes in their purchase patterns.
The current scenario of reactivation of commercial flights and tourist activities, are an opportunity for insurers to increase their sales, since the hiring of a policy is a mandatory requirement for tourists to be allowed to travel.
Products that offer a refund in the event of having to cancel the trip due to illness, as well as coverage at the destination if the person becomes ill, both for medical expenses and for lodging in case a quarantine is needed, constitute a great opportunity in this context of the spread of covid-19.
The executive decree was modified to allow tourists arriving in Costa Rica to present a policy taken out abroad as part of the requirements for reopening international tourism.
The Costa Rican government decided to reform Executive Decree 42513-MGP-S and now foreign visitors will no longer be required to take out National Insurance Institute (INS) policies, the price of which exceeds $275 for a two-week stay.
Because Costa Rica requires foreign visitors to take out a local policy, which costs more than $275 for a two-week stay, tour operators are asking that insurance taken out abroad be accepted as an incentive for tourist arrivals.
After more than four months of the country's borders being closed to tourists, commercial flights resumed on Aug. 3 with the arrival of an Iberia plane carrying more than 200 passengers from Spain.
Last year, total income from insurance premiums in Costa Rica accumulated $ 1,449 million, 8% more than reported in the previous year, a variation that doubles the 3.5% increase recorded between 2017 and 2018.
The 8% growth recorded in 2019 doubles the variation recorded in 2018, when the upturn amounted to 4%. According to the Superintendencia General de Seguros (SUGESE), the dynamism of the sector's sales represents not only a significant increase in the market, but also one that has been sustained over the last 11 years.
The Refinadora Costarricense de Petróleo will contract insurance coverage of different types, for a one-year period that can be extended for two equal periods, at the option and discretion of the institution.
Costa Rican Government Purchase 2019LN-000005-0016700102:
Grupo Unity, a regional insurance broker in Central America, will be acquired by Willis Towers Watson, a company specializing in risk management and insurance brokerage.
According to a press release from Willis Towers Watson, the objective of the transaction "...is to increase the reach, scale and talent of Willis Towers Watson in the Latin American region, both for the Corporate Risk and Brokerage (CRB) segment, and for Human Capital and Benefits (HCB)."
Except for Nicaragua, which projects a decline in revenues, Fitch Ratings estimates that by year-end the region's insurance markets will have grown from 3% to 8%.
According to the report Perspectives of Insurance Industry in Central America, prepared by the rating agency Fitch Ratings, El Salvador will be the market that in 2019 will register more dynamism in the region, reporting an 8% increase over revenues reported in 2018.
Discounts in fitness centers, in dental services or in consultations with psychologists, are some of the benefits offered by insurance companies in Costa Rica to maintain their portfolio of clients and attract new ones.
The National Insurance Institute (INS), Sagicor, Pan American Life Insurance, Océanica de Seguros and Mapfre, are some of the competitors in the Costa Rican market that offer this type of privileges in their policies.
The premiums paid for Compulsory Automobile Insurance and Occupational Hazard Insurance grew only 3% in the first half of the year compared to the same period in 2018, well below the 9% reported from January to June last year.
The National Insurance Institute (INS) reports that between January and June 2018 and the same period in 2019, premium income from the mandatory insurance in question rose from $240 million to $246 million.
Customers who are guided by immediacy and technology, who are also more focused on travel than buying health or life insurance, force insurers to reinvent their processes to continue increasing their sales.
Because the population group known as the "millennials," which is made up of customers who like to keep up with the buying process and are not willing to wait, companies must transform to keep up with their sales pace.