At the regional level, it is estimated that Mabe Guatemala, Distribuidora Electrónica, GMG Comercial Costa Rica and Mabe de El Salvador accounted for about 23% of total kitchen imports.
A study by CentralAmericaData's Trade Intelligence Unit shows that El Gallo Más Gallo from Alajuela, Whirpool Guatemala and Agencias Wayare other companies with a considerable share of the Central American kitchen market.
In Costa Rica, areas with adequate dimensions, location and logistical services are still unable to meet demand.
Companies like Distribuidora Dipo, Durman Esquivel, Importer Monge, Walmart and Group Constenla have invested in their own logistics centers, because of the low supply of logistics parks in the country.
With an investment of $2.4 million, they are building a new Play store in Escazú, and it is expect to be ready in October 2009.
The new Play consumer electronics store in Escazú, the third with this format that M Group has in Costa Rica, will be aimed at a niche market with high purchasing power.
The big electrical appliance chains do not foresee opening any new stores this year.
The Gollo chain with 104 stores and M Group with 180 will focus this year on consolidating the outlets that they already have.
Hassel Fallas, in his article in Nacion.com, published statements by Eduardo Cordova, Gollo marketing manager: "These days, opening more stores is very difficult.
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