Without neglecting the country that has always provided the bulk of its visitors, Central American countries are now focusing their marketing efforts on the old continent.
"Central America has landed in the International Tourism Exchange (ITB), world leader of the sector, as a thriving market and is pointing towards Europe as its future target, even though at the moment the country sending the most tourists is America", noted an article in Prensa.com.
Central America showcased itself as a sustainable tourist destination at the International Tourism Board fair.
The region exhibited its tourism offer by focusing on the protection of the environment.
EFE quoted Allan Flores, Costa Rican Tourism vice minister, as saying: "tourism sustainability certificates are good for the sector and help in mitigating the effects of climate change".