In the 2019 Travel and Tourism Competitiveness Index, Costa Rica, Panama, Honduras, El Salvador and Guatemala fell back in the ranking, while the Dominican Republic was the only country that improved.
According to the report prepared by the World Economic Forum, during 2019 Costa Rica ranked 41 out of 140 countries. It was followed by Panama at box 47, the Dominican Republic at 73, Nicaragua at 91, Honduras at 94, Guatemala at 99 and El Salvador at 108.
Businessmen from the Panamanian tourist sector welcome the arrival of Air China flights in March 2018, but consider it will be a challenge to attract a type of tourist that seems to prefer very different destinations than those offered by Central America.
In a region which for many years has specialized in serving North American tourists and more recently Europeans, preparing to provide the attention demanded by tourists from China will be a challenge, according to the Panamanian tourism entrepreneurs themselves.
During the event held in Panama, more than 1,800 business appointments took place between international wholesale buyers and tourism companies in the region.
From a statement issued by the Chamber of Commerce, Industries and Agriculture of Panama:
(Panama, May 29, 2017).EXPO TURISMO INTERNACIONAL 2017 received 11,960 visitors interested in the supply of tourism in Panama and the region, exceeding expectations for this year, announced the Organizing Committee of EXPO TURISMO INTERNACIONAL.
The average european tourist plans trips less than a year in advance and searches and books tour packages via the internet, without using intermediaries.
A study by the Costa Rican Tourism Institute to identify best prospectsfound that"... generally Europeans decide on their holiday destination less than a year in advance and in most cases organize their trips independently i.e., without using intermediaries. It was also found that the most used methods of finding information include recommendations from friends, search engines and online travel agencies and websites promoting the destinations.
From May 26 to 27, 170 wholesalers from Europe, and North and South America will be meeting with Central American tourism companies to explore business opportunities.
From a statement issued by the Tourism Authority:
The Tourism Authority of Panama (ATP), the Chamber of Commerce, Industries and Agriculture of Panama (CCIAP) and the Chamber of Tourism of Panama (CAMTUR) announced this Thursday that as part of the celebration of Expocomer, the Eighth Edition of International Tourism Expo-2017 will be held from May 26 to 27.
The event held at the Atlapa convention center on September 26th and 27th will bring together wholesale companies from Europe, America and Asia with tourism companies from Panama and the region.
From a statement issued by the Chamber of Commerce, Industries and Agriculture of Panama (CCIAP):
(Panama, June 17, 2014). Over 150 wholesale operators from America, Europe, Asia and the Caribbean who have great interest in tourism in Panama, will meet in the fifth edition of the INTERNATIONAL TOURISM EXPO, to be held on 26 and 27 September.
In the Summer Fair to be held on the 28th and 29th of March tourism companies from Latin America and the U.S. will see the country's tourism supply.
On the 28th and 29th March the second edition of the Summer Fair will be held in Nicaragua, in which tourism businesses from Latin America and the United States will get to see the tourism services on offer in the country, confirmed the National Chamber of Tourism (CANTUR).
Tourist Companies in Central America will be presenting their services and participating in business conferences from 14th to 16th of May in San Jose.
The Costa Rican Association of Tourism Professionals (ACOPROT) will be holding on the 14th to 16th of May, the Expotur International Tourism Fair 2014. More than 300 representatives from tourism companies in Costa Rica and Central America will gather in San Jose to present their services and take part in business conferences.
What is needed is simple and effective governments that put an end to the bureaucracy that limits the integration of tourism in the region.
So says Epaminondas Marinakys, president of the Federation of Tourism Chambers of Central America (FEDECATUR). The official believes that the governments of the region must adjust their border rules in order to expedite the passage of tourists from one place to another.
The 2013 edition of Expotur is to receive 180 representatives from international companies at the Hotel Wyndham San Jose Herradura on the 9th and 10th of May.
A statement from the Costa Rican Association of Tourism Professionals (ACOPROT) reads:
Country's Main Tourism Exchange Market Prepares its XXIX Edition
- From 9th to 11th the 29th edition of Expotur will be held at the Convention Center at the Hotel Wyndham San Jose Herradura.
Go Blue Central America is an interactive map to share with the rest of the world the uniquiness and authenticity of the marine and coastal areas of Central America.
The U.S. Agency for International Development (USAID) and National Geographic (NatGeo) presented "Go Blue Central America", an interactive map on the internet designed to promote tourism in the Isthmus.
The Ministries of Tourism in Central America have announced their intention to form a regional strategy to promote tourist destinations in the isthmus.
Reinforcing some intentions expressed in previous ministerial meetings, the government sector is proposing offering tourists the region "in one trip."
An article in Prensalibre.com reports that the chief executive of the Nicaraguan Institute of Tourism (Intur), Mario Salinas, said: "We are going promote on the website, in European tourism fairs, two, three, four, five countries (as a destination), and not promote Panama or Nicaragua only, we will encourage (them to come and see) Central America. "
The Central American region is attempting to become more integrated in the way it promotes itself.
Although each Central American country has its own unique characteristics, their geographic proximity and similarities, among other things, are elements that can be used to raise the region’s profile as a worldwide tourist destination.
These were the conclusions reached at the VIII Central American Travel Market, CATM 2011, one of the isthmus’s more relevant tourism industry promotion events, which recently took place in Panama.
During 2010, tourism revenues were $7,341 million, of which $2552 were generated in Panama, $1961in Costa Rica, $1378 in Guatemala, $650 in Honduras , $518 in El Salvador, and $281 in Nicaragua, .
According to a preliminary report by the Central American Tourism Integration Secretariat (SITC in Spanish), tourism revenues in the region grew by 0.9% compared to 2009 and the number of visitors increased by 3.8%.