In Costa Rica there is a proliferation of commercial premises under the generic name of "outlets", enabling companies to get rid of, at discount prices, surplus products.
Elfinancierocr.com reports that "last year, the company Tecnología en Calzado S. A., operator of 50 shoe stores in the country, opened its fourth discount store or outlet in downtown Cartago. "... it has the other premises (about 300 square meters) in San Jose and Santa Ana."
The service is a vital tool of distinction and requires a permanent attitude of customer survey and an efficient management of information.
The luxury Hotel Vier Jahreszeiten in Hamburg, Germany, is an excellent example of the personal attention that can make a difference in a market full of very homogeneous products and services, and where advertising is being increasingly sceptically received.
The Department of Commerce has imposed a fine of $1.75 million on the Panamanian subsidiary of Ericsson for exporting equipment to the Caribbean island, violating trade restrictions.
Ericsson Panama, subsidiary of the multinational of Swedish origin, will be fined $1.75 million by the U.S. Department of Commerce for exporting mobile network equipment to Cuba, violating trade restrictions in Washington.
How I can sell more? Why aren’t customers buying from me? Am I losing out?
Any entrepreneur or executive needs to perform permanent and constructive self-criticism by asking questions such as "How I can produce and / or sell more? Why aren’t customers buying from me? Am I losing out ? ", so says Juan Vega Gonzales, director of PROMIFIN, a program sponsored by the Swiss Cooperation in Central America.
Creating a space to catch the attention of passers by is the result of a good mix of business know how and theatrical art.
The keys to Visual Marketing are very similar to theatre. Concepts such as "composition" and "scene setting" are essential for creating window displays and retail spaces where clients have pleasant "experiences" that trigger the intention to buy.
What are the main skills to develop to be a sales champion?
SKILL #1: Building the Buyer-Seller Relationship*. Salespeople need to develop a better understanding of the buying process that customers actually follow-the real decisions they make, and when they are made. Then salespeople need to match their sales process with the customer’s buying process.
CEL reported that in the months of July and August 80mV / h were exported to Panama.
In 2009 total sales amounted to $ 128 million.
Nicolas Salume, president of the Executive Hydroelectric Commission of the Río Lempa (CEL), said: "We have been exporting 80 megawatts in previous days, because their top hour is one hour ahead of ours (in El Salvador)."
Six Central American companies are included on the America Economia's Ranking of the 500 largest companies in Latin America.
Listed in 178th place RECOPE, Costa Rica’s Oil Refinery, is the Central American company with the highest sales, totaling $2,701 million.
Follow Intel in Costa Rica with $ 2,101 Million, Panama Canal Authority (ACP), with $ 2,000 million, Instituto Costarricense de Electricidad (Costa Rica Power Company) with $ 1,822 million and completing the list, the two main regional airlines Copa Airlines with sales of $ 1,253 million and Grupo Taca with $ 940 million.
Grupo Aval would finalize the purchase this year, once it has authorizations from regulatory agencies.
The announcement was made by the president of Banco de Bogota (part of Grupo Aval), Germain Salazar.
Larepublica.com.co reports, "in order to get the resources for this transaction, which will be of 1,900 million dollars, Banco de Bogota announced the issuance of 2.200 million pesos in bonds convertible into shares ($ 1,220 million Dollars)."
Leaving our known market to explore a new one is always a risky undertaking, which must be planned cautiously.
In his article in Bnet.com, Geoffrey James lists the two core steps required to plan such a venture, which will get us closer to successfully sell in a new territory.
STEP 1: Thoroughly research the market of the the new territory
GE Capital Global Banking announced today that it has reached a definitive agreement to sell BAC Credomatic to Grupo Aval, Colombia’s largest banking holding group, for $1.9 billion.
The transaction is subject to certain regulatory approvals and other customary conditions, and the parties anticipate closing by the end of 2010.
“This is a good deal for GE, and furthers our objective of reducing the overall size of GE Capital,” said Dmitri Stockton, president and CEO of GE Capital Global Banking. “We have enjoyed working with BAC’s shareholders and their world-class management team to successfully grow the franchise over the previous five years. We believe this transaction will be positive for BAC, and will allow the Bank to focus solely on its excellent prospects for future growth.”
The company is considering whether to monetize its Central American investments.
In a recent conference call Keith Trent, president of the company’s Commercial Businesses organization, was asked about which assets might be monetized and where. He responded that the company, “looks at the returns on assets and opportunities for reinvestment”.
Currently the company has two thermal energy plants in El Salvador and three in Guatemala.
The Colombian Bank has made an offer to purchase 100% of BAC-Credomatic’s shares.
The value of the offer was kept private, but it was known that it expires on the afternoon of June 10.
“After being authorized by the board of ‘Banco de Bogotá’, its president instructed one of its subsidiaries to make an offer for 100% of the shares of BAC-Credomatic Central America”, said a source from the Colombian Financial Superintendence to Terra.com.
Juan Carlos Sansón, general manager of BAC-Credomatic, stated that GE’s sale of BAC-Credomatic shares is “nothing but a rumor”.
He told newspaper La Prensa that they don’t have any official information confirming that General Electric intends to sell Bac-Credomatic. He did acknowledge, however, that GE intends to reduce its participation in the financial market.
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