The Chilean market, current recipient of some Costa Rican products, could be better utilized by exporters.
Chile is already one of Costa Rica’s trading partners, selling the country juices, fruit concentrates, food preparations and cassava (yuka).
This list of products could be expanded if exporters take advantage of the opportunity and increase the diversification of exportable products, which according to a study by the Costa Rica Promoter of International Trade of (Procomer), is a possibility.
The global market adds 50 million consumers each year. Is your company ready to take advantages of theses new opportunities?
If Herb Meyer’s prediction of 50 million new consumers per year is accurate, as was his conjecture that the Soviet Union would fall, it may be crucial to get ready to what he labels “the greatest change the world has ever seen”.