China is the source market for imports that has remained the most stable since 2012, since in that year it represented 42% of regional purchases and in 2020 it represents 72%.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"].
Between December 2019 and December 2020, an upward trend in the average price of regional coffee exports was reported, going from $2.72 to $3.14 per kilo.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"]
Imports in the sector are still rising, as in 2020 companies from Central American countries imported $541 million in laptops and similar devices, 25% more than what was registered in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"]
In the first quarter of 2021, 35 environmental impact studies were submitted to develop condominiums, apartment buildings and other housing projects in Central American countries.
The interactive platform "Construction in Central America", from CentralAmericaData's Business Intelligence Unit, provides an updated list of public and private construction projects that have submitted environmental impact studies (EIA) to the respective institutions in each country.
In 2019 and 2020, Brazilian companies were the main suppliers of water heaters in the Central American market, since in both years they cornered more than 30% of total regional imports.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graph"]
Thanks to advanced Big Data techniques that make it possible to collect and analyze large volumes of mobility data, it is possible to establish where consumers live and where they go before visiting a shopping mall or supermarket.
Today, business leaders have access to Business Intelligence solutions that are based on millions of anonymized data generated every second by cell phones, records that allow increasingly accurate estimates of the levels of affluence received by commercial establishments.
During 2020, Central American countries imported $254 million for printing machines and devices, and purchases from German companies grew 79% compared to what was reported in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graph"]
Analyzing the number of consumers who visit the establishments of any retail company, establishing the days and hours of greatest affluence and comparing it with competing sales points, is possible with Big Data techniques that allow the collection and analysis of large volumes of mobility data.
The millions of anonymized data generated every second by cell phones in all markets around the world make it possible to make increasingly accurate estimates of the levels of customer traffic received by commercial establishments.
During 2020, Central American rice imports amounted to $388 million, and purchases from Brazil, Uruguay and Paraguay increased in year-on-year terms by 751%, 330% and 218%, respectively.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"].
During the first half of 2021, consumers in Central American countries increased their interest in comics, martial arts, motorcycles, vegetarian food, spa services, air travel, weight loss products and sporting goods.
Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short- and long-term demand trends for the different products, sectors and markets operating in the region.
Between August 2019 and December 2020, there was evidence of an upward trend in the average price of Central American frozen fruit exports, as it increased from $1.04 to $1.45 per kilo.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"].