From January to June 2020, regional beer imports totaled $83 million, 24% less than what was reported for the same period in 2019, with Guatemala and Panama being the markets that registered the most significant drops.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
From January to March 2020, beer imports in Central America totaled $56 million, 5% less than what was reported for the same period in 2019, with Guatemala and Honduras being the markets that registered the most significant drops.
Figures from the Trade Intelligence Area of CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
According to the digital behavior of consumers, it is estimated that in the countries of the region more than 8 million people show interest in beer, and most of them are between 19 and 35 years old.
A study of the interests and preferences of consumers in Central America, prepared by the Trade Intelligence Unit of CentralAmericaData, gives interesting results on the preferences and tastes of people in various products, services and activities.
During the first three months of the year, the countries of the region reported imports of alcoholic beverages for $88 million, 25% more than what was reported in the same quarter of 2017.
Figures from the information system on the Alcoholic Beverage Market in Central America, from the Commercial Intelligence Area of CentralAmericaData: [GRAFICA caption="Clic to view chart"]
In 2017, countries in the region recorded imports of alcoholic beverages totalling $334 million, which is an increase of 3% compared to the figures reported in 2016.
Figures from the information system on the Alcoholic Beverages Market in Central America, compiled by the Business Intelligence Unit at CentralAmericaData: [GRAFICA caption = "Click to interact with graph"]
Between January and September 2016 Central American countries together imported $203 million worth of alcoholic beverages, 6% more than in the same period last year.
Data from a report entitled 'Alcoholic Beverages Market in Central America',presented by the Business Intelligence Unit at CentralAmericaData: [Figure caption = "Click to interact with graphics"]
Eighteen brands of beers from Puebla, Mexico, are expected to start selling their products in countries in the region in December.
It is expected that starting from December several brands of craft beers manufactured in Mexico will be sold in Guatemala, Honduras and Panama, as a result of the efforts in trade fairs organized in recent years.
During the past four years, the amount of imported Brazilian, Dutch and Asian beers into Costa Rica has quadrupled.
According to a report entitled "The five major trends in alcoholic beverages", conducted by Euromonitor, all Latin American countries are projected to have growth in per capita beer consumption, mainly driven by the standard lager category reaching more middle income consumers.
Beverage Industry Digital Magazine established in 1942, the oldest Spanish trade journal and the only beverage trade magazine serving the Latin American beverage market. It serves soft drink bottlers, brewers, bottled water...