In 2020, Central American countries spent $460 million to import bakery, pastry and biscuit products; of the total amount purchased abroad, Guatemalan, Honduran and Panamanian companies represented 62%.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graphic"].
During 2020, companies in the region bought corn abroad for $998 million, 5% more than what was reported in 2019, a variation that is explained by the increase in imports from Nicaragua, Guatemala, Honduras, Panama and Costa Rica.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graph"]
During 2020, Central American imports of infant formula for infant feeding packaged for retail sale totaled $134 million, an amount that is 9% lower than the amount reported in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with the graph"]
Peru demonstrates that through specific actions it is possible to turn a country's gastronomy into an engine of development, a situation that generates opportunities to export a wide and diversified offer of food products.
The international positioning of Peru's gastronomic industry is the result of more than three decades of public/private actions aimed at turning gastronomy into an engine of development, driven by civil society.
In the last quarter of 2020 and in January 2021 in Panama, Honduras and El Salvador interest in fast food reported a clear rebound, contrary to the situation in Guatemala, Costa Rica and the Dominican Republic, markets where Internet searches decreased.
Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, services, sectors and markets operating in the region.
The increase in the international prices of corn and soybeans, inputs used to produce animal feed, threatens to put upward pressure on the production costs of meat, eggs and dairy products.
In recent months, the international price of a bushel (27 kilos) of soybeans increased by 28%, from $10.6 to $13.62, between November 1, 2020 and January 28, 2021.
Due to the high geographic concentration of global production, Central America has increased its imports, but at the same time has become more vulnerable to crop losses, rising international prices and possible disruptions in supply chains.
The importance of the market for this type of food is that rice, wheat, corn, beans and soybeans are basic foods on which the world's population largely depends, since it is estimated that almost half of the calories consumed by people come from these foods.
The rules for food companies and producers, on the management of food allergens, were approved. These rules can be adopted by the legislation of each country and thus harmonize the requirements of trading partners.
The standards, which will apply to cereals containing gluten, crustaceans and their products, eggs and egg products, fish and fishery products, peanuts, soybeans and their products, milk and milk products, and nuts and their derivatives, were approved by the Codex Alimentarius Commission (CAC43), the body responsible for all actions related to the implementation of the Joint FAO/WHO Food Standards Programme and which focus on protecting the health of consumers and ensuring fair practices in their marketing, reported the Ministry of Economy, Industry and Commerce (MEIC).
Personalized food, health and well-being, sustainability, zero waste and taste and indulgence are the five macro trends that impact the food sector in this new commercial reality.
The pandemic resulting from the outbreak of covid-19 has essentially served as a driving force behind most of the trends that had been developing before the crisis, only slowing down those linked to sensory experiences, concerns about the use of plastic in packaging and preferences for imported options, since the context has stimulated the consumption of brands and alternatives of local origin, according to an analysis by the Costa Rican Foreign Trade Promotion Agency (Procomer).
In September, price increases were more pronounced for vegetable oils and cereals, and for dairy products prices remained stable, while sugar and meat prices fell from their August levels.
The United Nations Food and Agriculture Organization (FAO) reported that in September 2020 the food price index averaged 97.9 points, i.e., 2% more than in August and already 4.6% above its value a year ago.
Betting on food that involves an industrial process, focusing on markets that are not saturated and on the trends that predominate among consumers are some of the strategies that could multiply the income of agricultural producers.
It is estimated that the sale of dried pineapple reaches a value on the international market of 1,600% higher than the price achieved by selling it fresh. In the case of dried mango, the difference amounts to 1.512%.
In Central America about 5 million people show interest in snacks or chips on the Internet, being Lay, Doritos, Cheetos and Ruffles some of the brands with the highest positioning in the minds of consumers with high purchasing power.
An analysis of the interests and preferences of consumers in Central America, prepared by the Trade Intelligence Unit of CentralAmericaData, shows interesting results on the preferences and tastes of people in food and all types of products or services, as well as restaurant chains and activities.
Berries, cherries and citrus fruits, fruits that due to their vitamin C content are generally associated with positive effects on the immune system, reported increases in sales in the US and European markets during March, April and May 2020.
In this context of new consumption habits, which emerged worldwide due to the outbreak of covid-19, banana sales (due to its high potassium content and its contributions to health) have been extremely positive.
Concern for health and a balanced diet, which goes hand in hand with the demand for food that is easy and quick to prepare, is one of the opportunities that can be taken advantage of by Central American exporters.
In the food market, the cultural variety stands out, due to the convergence of diverse culinary traditions generated by the relevance of tourism.
Explained by the uncertainty reported in the markets due to covid-19 disease, in June 2020 the global food price index registered a 2% variation from the previous month.
The Food and Agriculture Organization of the United Nations (FAO) reported that due to market uncertainty caused by covid-19 disease, prices of vegetable oils, sugar and dairy products rebounded to their highest level in several months after sharp declines in May, while in the cereals and meat markets most prices came under downward pressure.