With the strategic development of the Guatemala Country Brand, there are expectations in the business sector to jointly promote investments, exports and tourism.
On January 21, Inguat awarded Regional de Comunicaciones S.A. the contract for the strategic development service of Guatemala Country Brand.
After August 2018 was declared void the tender to develop the Guatemala country brand, the Guatemalan Institute of Tourism (INGUAT) convened in December a new contest in which the award was achieved. See "New Attempt to Award Country Brand Project".
After August 2018 was declared void the tender to develop the country's brand Guatemala, Inguat has called interested companies to participate in a new contest.
In December last year, the Guatemalan Institute of Tourism published a tender to hire the "Strategic Development Service Country Brand Guatemala," and according to the new process has set January 14 as the deadline for receiving proposals.
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