Small warehouses located in strategic locations that serve to quickly distribute the merchandise sold online, are the type of properties that in this context of new business reality have gained ground.
When analyzing the Guatemalan market, it is reported that one of the geographic regions in which the productive activity of this sector is increasing is composed of Villa Nueva, Villa Canales and San Miguel Petapa, municipalities of the department of Guatemala that are located south of the capital of the country. This area is a commercial node that has developed quickly in recent years.
Vacuum packaging, films for use in agricultural production and resin for mass consumption were some of the products that increased their sales in the Guatemalan market during the pandemic.
As a result of the pandemic that generated the spread of covid-19, during 2020 there were changes in consumption patterns, a phenomenon that forced the plastics industry to adapt to the new reality.
Personalized food, health and well-being, sustainability, zero waste and taste and indulgence are the five macro trends that impact the food sector in this new commercial reality.
The pandemic resulting from the outbreak of covid-19 has essentially served as a driving force behind most of the trends that had been developing before the crisis, only slowing down those linked to sensory experiences, concerns about the use of plastic in packaging and preferences for imported options, since the context has stimulated the consumption of brands and alternatives of local origin, according to an analysis by the Costa Rican Foreign Trade Promotion Agency (Procomer).
As a result of the fast emergence of the new commercial reality, several business models that were profitable until the first quarter of 2020, are now obsolete, forcing business leaders to rethink strategies to survive in this new scenario.
The spread of covid-19 generated radical transformations in the markets for goods and services, in the ways people work, modified several consumption habits, and even changed some tastes and preferences.
Shorter university degrees that focus on technical areas and the new requirements of the productive sector are some of the changes that will be part of the new reality of the education business.
In this context of radical changes caused by the covid-19 crisis, new labor trends will require the development of competencies, such as entrepreneurship, agility, adaptability and service mentality, digital skills, food, telecommuting and home-based businesses, health and hygiene, e-commerce, new distribution and logistics models, information technology and robotics.
In the new post covid-19 reality, most consumers will cut back on spending, save more and stock up on goods, and in the e-commerce field, most people who shop online will be willing to wait up to two days to receive their product.
The new commercial reality that emerged in an accelerated way due to the health crisis, forces companies to quickly understand the changes in the consumption habits of their customers and how to take advantage of the opportunities that derive from this transformation in business.
Adapting spaces in the restaurant area, selling themselves to tourists as a clean and safe establishment, are some of the strategies that hotel sector businessmen plan to apply in order to adjust to the new commercial reality resulting from the health emergency.
The spread of covid-19 has forced health authorities to restrict the mobility of people and to close several establishments, with hotels being one of the most affected.
New health and hygiene protocols in the establishments and the commitment to attract national tourists in an environment where short trips will be preferred, are some of the trends predicted in the new "normality" that will come after the quarantine period.
Given the quarantines decreed by most governments worldwide, it is anticipated that the habits of tourists will change dramatically in the short and medium term, as the crisis of covid-19 will leave consequences among consumers.
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