A promotion exercise is being carried out of the "Best Service" certification in the region in order to improve service and positioning of SMEs in tourism.
In order to improve the service and prestige of small and medium tourism enterprises in the region, the Federation of Tourism Chambers of Central America (FEDECATUR) is promoting the "Best Service" certification.
In the Summer Fair to be held on the 28th and 29th of March tourism companies from Latin America and the U.S. will see the country's tourism supply.
On the 28th and 29th March the second edition of the Summer Fair will be held in Nicaragua, in which tourism businesses from Latin America and the United States will get to see the tourism services on offer in the country, confirmed the National Chamber of Tourism (CANTUR).
Tourist Companies in Central America will be presenting their services and participating in business conferences from 14th to 16th of May in San Jose.
The Costa Rican Association of Tourism Professionals (ACOPROT) will be holding on the 14th to 16th of May, the Expotur International Tourism Fair 2014. More than 300 representatives from tourism companies in Costa Rica and Central America will gather in San Jose to present their services and take part in business conferences.
In the second round of negotiations an agreement was signed on tourism and advances made in relation to investment protection.
In the second round of negotiations for a Partial Agreement (PA) between El Salvador and Trinidad & Tobago, which was held in Puerto España, both delegations reached an agreement on tourism and advances were made in relation to investments.
With the signing of an agreement with the tourism wholesaler El Corte Inglés, 600 agencies in Europe and Latin America will promote the country as a tourist destination.
From Monday, 600 agencies which are part of the Spanish tour operator El Corte Ingles, distributed in Europe and Latin America, began promoting El Salvador as one of their destinations.
The country will be present in three international tourism fairs that will be held in January in Orlando, Madrid and Utrecht, in The Netherlands.
From a press release from the Ministry of Tourism of El Salvador (Mitur):
This year the Ministry of Tourism through the brand "El Salvador impresionante" (Impressive Salvador) will promote the country globally as a tourist destination in 17 international fairs, with the goal of strengthening the attraction of foreign visitors to the country.
What is needed is simple and effective governments that put an end to the bureaucracy that limits the integration of tourism in the region.
So says Epaminondas Marinakys, president of the Federation of Tourism Chambers of Central America (FEDECATUR). The official believes that the governments of the region must adjust their border rules in order to expedite the passage of tourists from one place to another.
From September 6th to 8th the first exhibition to promote tourism in El Salvador will be held, directed mainly at the U.S. market.
The event will be held at the International Center for Fairs and Conventions (Cifco). "This will be a meeting point for Salvadoran and international wholesale businesses with those who want to strengthen trade ties to boost sales of Salvadoran destinations in Canada, the United States and Mexico", reported Elmundo.com.sv.
Between April 2012 and March 2013, surfing generated revenues of $20 million for the tourism sector, which is twice what the country received five years ago.
Elsalvador.com reports that "according to a study funded by the program All Invest and developed by Grupo Amate in coordination with the Corporation of Exporters of El Salvador (Coexport), the sport has boosted tourism and investment in the approximately 200 kilometers of Salvadoran coast between the beaches Las Flores and Mizata ".
Without neglecting the country that has always provided the bulk of its visitors, Central American countries are now focusing their marketing efforts on the old continent.
"Central America has landed in the International Tourism Exchange (ITB), world leader of the sector, as a thriving market and is pointing towards Europe as its future target, even though at the moment the country sending the most tourists is America", noted an article in Prensa.com.
Taking advantage of the potential of sporting events to generate revenue for the tourism industry requires joint planning between the sectors involved.
Sporting events move people within and across borders. And usually the power of the consumption of those who travel to see their favorite team or athlete, is not exploited by anyone except street vendors that beset the stadium’s gates.
The Ministries of Tourism in Central America have announced their intention to form a regional strategy to promote tourist destinations in the isthmus.
Reinforcing some intentions expressed in previous ministerial meetings, the government sector is proposing offering tourists the region "in one trip."
An article in Prensalibre.com reports that the chief executive of the Nicaraguan Institute of Tourism (Intur), Mario Salinas, said: "We are going promote on the website, in European tourism fairs, two, three, four, five countries (as a destination), and not promote Panama or Nicaragua only, we will encourage (them to come and see) Central America. "
Most investment promotion agencies are not responding to national enquiries by investors in the key sectors of agribusiness and tourism.
From a press release from the World Bank
According to Best Practices Study of Global Investment Promotion (Global Investment Promotion Best Practices) 2012 World Bank, 80 percent of investment promotion agencies are not responding to enquiries by investors in the key sectors of agribusiness and tourism, despite the fact that countries are competing to attract investment.
The Salvadoran government is preparing a package of incentives to attract investment to the country, which will be presented in October at an international forum for investors.
Among the laws that are to be analyzed are the law on international services, the law on free zones, the investment law, and reducing red tape and other things.
Alexander Segovia, Technical Secretary of the Presidency said that they are "...
The airline TACA will provide Central American passenger with some 26,000 seats at a lower price in order to promote tourism in the region.
The promotional packages include tickets, transportation, lodging, meals and tours for all countries on the isthmus, said Juan Carlos Ramos, president of the National Chamber of Tourism (Canatur) in Costa Rica.
At the moment detailed information is not available, but discounts will range up to 40% of the original value. Information will be available from Friday 20th April 2021 on the site www.descubrecentroamerica.com, reported Elfinancierocr.com.