A modern marketing manager must not only worry for building brand value, as it must also be killed in digital communication and have comprehensive knowledge of the industry.
Future marketingmanagers will have to speak the same language as the rest of their organization, to be able to understand how their actions fit in a larger whole.
The time and money invested in taking an MBA program provides good return over investment, according to recent study.
The job market values three things that are normally provided by these post graduate programs: greater problem-solving capacity, expanded business vision and personal contacts networks.
Much too often, advertising designers emphasize visual appeal too much, forgetting the most important: efficiently communicating a message.
And that translates into wasting money. With the crisis forcing us to reduce costs in every front, we must demand results from our advertising investment.
It is no longer just advertising. Marketing managers must operate in an integrated manner and demonstrate return on investment for every dollar they spend.
Many examples are showing that one of the first budgets to be trimmed in these times of crisis, is marketing.
O4Bi is a system that allows to control and manage what a company needs: the complete process of development of works, accounts receivable, treasury, banks, sales and accounting.
O4Bi is a very robust system that allows to control and...
Operating Company dedicated to the manufacture of gluten-free and sugar-free products, OHNE brand. The OHNE brand has 8 product lines: square bread, sweet...
Recognized Brazilian company of backhoe loaders, telescopic, articulated and other types of cranes looking for companies interested in representing the brand and distributing their machinery in Central America and Mexico. The company manufactures and sells telescopic,...
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