Exporters are preparing for the new regulation that will be implemented from 2020 in the U.S. market, among which is the application of a new table of nutritional data in packaged products.
Representatives of the Guatemalan Association of Exporters (Agexport) reported that both U.S. and foreign companies exporting to the U.S., must comply with new food labeling standards.
Individual packages and innovation in packaging are part of the strategies used by the food industry in Latin America to improve the positioning of healthy packaged products.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
The Latin American region has shown a preference for choosing healthier options of packaged foods.
When purchasing packaged foods, German consumers show a preference for small or personal sized packages and those which are transparent or colorful.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
In the German market the issue of packaging is extremely important. It is not only an indispensable element for protection of the product, showing information regarding the use and conservation of food and drinks, but it is also the image that catches consumer's eyes making it a differentiator between brands . Moreover, it is one of the main signals regarding product quality, especially when it comes to new products. Consequently, continuous innovation in packaging is essential in this market.
A new type of biodegradable container has been developed for products containing liquid or solid fat which prolongs the shelf life of the food.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
Biomat research group at the University of the Basque Country, has developed a new biodegradable packaging for fatty products, both liquid and solid, made from agro-industrial by-products, thereby contributing to sustainable consumption of raw materials and by-product recovery. The container is transparent and at the same time, an excellent barrier to ultraviolet light and gases such as oxygen. Multilayer laminates are usually used as a barrier to gases, however, the product developed by Biomat group is monolayer, thus greatly reducing its cost. Furthermore, it can be heat sealed and is printable.
When selecting products UK consumers pay more attention to taste, freshness, traceability and packaging rather than the price factor.
From a statement from the Costa Rican Foreign Trade Promotion Office (PROCOMER):
Buyers' needs are changing in the UK and a representative of the supermarket giant Tesco believes that retailers must understand the new opportunities that this implies.
In Central and South America the use of this type of packaging grew by 50%, going from nearly 5 billion units in 2008 to 7 billion in 2013.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (PROCOMER):
The market for flexible packaging (such as those used in sauces and mayonnaise) in Central and South America has experienced rapid growth over the past five years, increasing by 50% in volume, going from nearly five billion units in 2008 to 7 billion in 2013, according to a recent report by PCI Films Consulting. The largest categories of individual final consumption were mayonnaise and tomato sauce (not ketchup), each having 16% and 23% of the volumes, respectively.
The increasing trend for Italian consumers to consume processed foods, is creating an opportunity for both food exporters and manufacturers of packaging.
From an article by the Costa Rican Trade Promotion Office (PROCOMER):
The economic crisis in Italy has led to Italians reducing their habit of dining out, which caused a rise in the need for processed foods which accompany and facilitate cooking at home, specifically sauces, dressings and condiments, which must always maintain the best quality for a demanding market.
The latest in packaging and processing will be showcased at EXPO PACK Mexico 2010 and PROCESA 2010, to take place in Mexico from June 22 to 25.
The two simultaneous events will be attended by 25,000 buyers from over 25 countries, as well as packaging professionals from all major Mexican States, and delegations from Guatemala, El Salvador, Costa Rica and Honduras.