Mobility data analytics are transforming the way commercial strategies are defined in the retail business, and supermarket chains are no exception.
Understanding what consumers think, what they want and what they do is critical for companies in the retail sector. This is where Big Data tools play an important role, as it is possible to measure the affluence at a location and customer behavior, among other aspects.
More and more companies are turning to predictive analytics to optimize their processes, achieve better business results and increase their market share.
Organizations use internal predictive analytics to forecast trends, understand and predict customer behavior, improve performance and drive strategic decision making.
Between the end of February 2020 and Easter Week, visits for shopping or recreational activities fell between 40% and 90% in Central American countries, with Panama recording the largest drop and Nicaragua the smallest.
Since the effects of the crisis generated by the spread of the covid-19 in Central America began to be felt, and more specifically, since mobility restriction measures were tightened, visits to shops in Central American countries have fallen dramatically.
Locating customers and estimating their potential consumption, choosing strategic locations for distribution points and calculating product delivery times are some of the tasks that occupy companies in this context of changing consumption patterns.
Many of the changes in purchasing patterns resulting from the crisis generated by the Covid-19 virus in the region will not be temporary; several of them are here to stay.
Ink and toner refills with latest generation machinery exclusively for the franchisee in Central America, investment opportunity with fast return.
Ink and toner refills with latest generation machinery exclusively for the franchisee in Central America. At the same time, complementary services such as copies, printing are offered. Document lamination, document scanning, Internet Express and other office consumables.
The commercial potential of mobile devices continues to grow in emerging markets, where 93% of people check their phone in the first hour after waking up.
A global report by Deloitte highlights the growing business potential of mobile devices such as tablets and mobile phones, both in developed and emerging markets.
Five key elements highlighted in the report "Global mobile consumer trends: First Edition" .
The Office of Foreign Assets Control has granted a license, until December 14, 2016, to access the US financial system, and allow the sale of the companies to be managed.
The license granted by the Office of Foreign Assets Control and the US Treasury Department (OFAC) is valid until December 14 this year and authorizes the companies Importadora Maduro, Maduro Internacional and Lindo & Maduro to make arrangements for them to be bought.
The regional trade fair for franchises 'Expofranquicias 2016', will be held on 12th and 13th of May in Costa Rica.
From a statement issued by the Chamber of Commerce of Costa Rica:
Costa Rica, March 14, 2016. More than 100 exhibiting companies and 4,000 investors from the Caribbean, North, Central and South America and Europe, will participate in the seventh version of the only regional trade fair for franchises: Expofranquicia, which will be held on 12th and 13th of May in Costa Rica with the aim of promoting the opening of new franchises in the region.
In Costa Rica the virtually monopolistic Industrial Sugar Cane Agricultural League is supporting a recent decree that protects blocking imports of sugar by forcing sugar fortification to be done it its place of origin.
EDITORIAL
A statement issued by the Industrial Sugarcane Agricultural League (LAICA) abounds in views on the relevance of sugar fortification -which nobody questions-, and on the supposed benefits that the company brings to the Costa Rican consumers, including " stable prices. "
"If the calculations made for Guatemala in 2013 and 2014 are taken as a reference for other Central American countries, the volume of illegal trade in the region, could be between 3.4% and 4% of GDP".
"If the calculations made for Guatemala in 2013 and 2014 are taken as a reference for other Central American countries, the volume of illegal trade in the region, could be between 3.4% and 4% of GDP".
In 2014 the volume of household consumption increased by 16% in Nicaragua, 7% in El Salvador, 5% in Panama and 6% in Guatemala, while in Costa Rica and Honduras it fell by 1% and 5%, respectively.
Panama stands out because of the rapid growth of its economy in recent years, which is currently visible in the consumption of its inhabitants, which in 2014 grew by 5% in turnover.
The Costa Rican company has announced it will be opening five stores in Guayaquil airport and has signed contracts to operate at air terminals in Guatemala City and Montevideo and Punta del Este in Uruguay.
For the expansion of its operations, Grupo Britt has invested about $5 million, which will come from both equity and bank financing. Including these projects, there will be 13 countries where the company operates.
While firms are losing competitiveness by transporting goods only during daylight hours and spending thousands of dollars on private security, regional bodies are writing in their brochures "borders open 24 hours a day."
The inability to move at night time due to attacks by organized criminals on the roads in the region affects not only businesses but the entire transport chain.
It is time for transparent information to be given on which Central American governments continue to obstruct the essential unification of border formalities.
EDITORIAL
The Council of Ministers for Economic Integration (Comieco) which met in Managua on September 4 and 5 ended, as always happens in these meetings with public officials, with a statement of good intentions including promises to "work on the standardization of procedures at border posts and a regional strategy for trade facilitation," objectives which have been stated often and which up to now are far from being realised.
Product distribution companies in the North of Central America are paying monthly installments of $100 per truck to organized criminal groups.
Far from declining, the cost and problems caused by extortion for companies in Central America, continue to rise and is harming regional trade. In Honduras alone, Eleconomista.net reported, "... between 2012 and 2013 some 18,000 businesses closed because of pressures from gang members and consequently some 72,000 direct jobs were lost."