Worrying Drop in Hotel Occupancy Rates

Hotel entrepreneurs in Costa Rica attribute the decline in occupancy rates to a lesser flow of US tourists visiting the country, which in the first half fell by 2%.

Wednesday, September 6, 2017

According to the results of an occupancy survey carried out by the Costa Rican Chamber of Hotels among its affiliates, hotel occupancy fell by 5% in June compared to the same month in 2016, and projections for the coming months are not very flattering. 

According to the survey, "... In June, the country's hardest hit areas were the Caribbean, where a 42% occupancy rate was reported, ie, only four out of 10 rooms were rented out, and Puntarenas, with 51% of demand, according to the response from businesses." 

See: "Tourism Revenues continue to rise" 

Priscila Solano, president of the Chamber of Tourism in Guanacaste (Caturgua), told Nacion.com that "... in (the South Pacific) the situation is very serious and in some specific cases and places the losses in visitation have been around 30% "The problem, she added, is that [the situation] occurred all year round and affected all kinds of businesses, five stars, those with fewer stars, large, small and even so-called 'cabinas'." 

See also: "Airbnb Grows Sharply in Costa Rica" 

Some businessmen believe that the Costa Rican Tourism Institute's decision to invest more in the promotion of tourism in Europe forced them to stop participating in some promotional events in the United States. "... It is hoped, said Solano, that they will go back to doing more promotion geared towards the American power, since it is the largest generator of tourists to Costa Rica."

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More on this topic

Low Hotel Occupancy in 2013 in Costa Rica

March 2014

The average occupancy rate in 2013 in the country's hotels was less than 50%, the lowest in the last five years.

Figures from the Costa Rican Tourism Institute indicate that the average occupancy rate during 2013 was 48.7%, the lowest since 2009, when the international crisis started, resulting in a significant reduction in the flow of foreign tourists coming to the country.

Costa Rica: Hotel Occupancy Does Not Meet Expectations

January 2013

The hotel industry ended the year with an occupancy rate of 65.5% in December, below expectations of 70%.

According to a survey conducted by the Costa Rican Chamber of Hotels, the low occupancy rate was recorded both at the beach hotels as well as mountain resorts.

"As usual, the most sought after hotels are on the beach. Occupation in this sector was 84%, although in 2011 it reached 97%.

Business Schism Over Market Research

December 2012

The Chamber of Costa Rican Hotels disagrees with the Chamber of Tourism in the perception of the profitability of the industry, and has suggested their separation.

A survey last month by the National Chamber of Tourism (CANATUR) on the perception of the sector’s profitability, employment and demand for tourism services, showed a picture of optimism that surprised operators and industry observers, as complaints from Costa Rican tourism businesses have been constant since the crisis of 2008-2009.

Costa Rica: Tourism in 2010

January 2010

In 2009, the arrival of international tourists dropped 9%, while domestic ones 15%. 2010 should be better.

The recovery will only be felt in the second half of the year, even though since November 2009 most statistics are showing a trend shift from negative to positive.

An article in Elfinancierocr.com analyzes the subject, with opinions from tourism entrepreneurs and institutions.

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