Representatives of Ricardo Perez S.A., a Toyota brand distributor in the country, believe that because the purchase of a vehicle represents the second most important financial transaction in a family, the automotive sector will be seriously affected in this context of the spread of covid-19.

You may be interested in "Vehicles: Post Quarantine Sales Outlook" and "Trends: What Types of Vehicles Are Gaining Market Share?"

Javier Diaz, Ricardo Pérez's general manager, explained to Prensa.com that one of the pillars of the strategy they will implement as a company is to collect customers' concerns about new products or services they may need, and from there, to boost sales in that direction.

Also see "Vehicle Repair: Business Outlook"

Regarding new vehicle sales, Diaz said that plans include the implementation of a joint strategy with banks, to give more flexible credit to customers who make purchases in the coming months.

Reports from CentralAmericaData detail that so far in 2020 in Central American markets interest in vehicles for cargo transport reported a clear rebound, with Guatemala, El Salvador and Panama, the countries that recorded the largest increases in interactions associated with the subject.

Source: Prensa.com

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