Trends in Health Food Packaging

Individual packages and innovation in packaging are part of the strategies used by the food industry in Latin America to improve the positioning of healthy packaged products.

Thursday, March 26, 2015

From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):

The Latin American region has shown a preference for choosing healthier options of packaged foods. Some trends that are guiding the development of products in some countries in the region are:

Colombia: Growth in lactose free milk

In the past five years, lactose free milk has seen a rapid growth in sales volume, driven primarily by milk processed at ultra high temperature (UHT). Moreover, lactose-free yogurt is being marketed by the brands Alpina and Zymil . In the segment of flavored beverages, Alpina took the lead with drinks made with oatmeal. In the cheese category, the supply of lactose-free products is much more limited, the most notable being that of mozzarella cheese made by Colquesos.



More on this topic

Food: Importance of Packaging in Germany

January 2015

When purchasing packaged foods, German consumers show a preference for small or personal sized packages and those which are transparent or colorful.

From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):

In the German market the issue of packaging is extremely important.

Biodegradable Packaging for Greasy Products

January 2015

A new type of biodegradable container has been developed for products containing liquid or solid fat which prolongs the shelf life of the food.

From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):

Biomat research group at the University of the Basque Country, has developed a new biodegradable packaging for fatty products, both liquid and solid, made from agro-industrial by-products, thereby contributing to sustainable consumption of raw materials and by-product recovery. The container is transparent and at the same time, an excellent barrier to ultraviolet light and gases such as oxygen. Multilayer laminates are usually used as a barrier to gases, however, the product developed by Biomat group is monolayer, thus greatly reducing its cost. Furthermore, it can be heat sealed and is printable.

Trends in the Flexible Packaging

November 2014

In Central and South America the use of this type of packaging grew by 50%, going from nearly 5 billion units in 2008 to 7 billion in 2013.

From a statement issued by the Costa Rican Foreign Trade Promotion Office (PROCOMER):

The market for flexible packaging (such as those used in sauces and mayonnaise) in Central and South America has experienced rapid growth over the past five years, increasing by 50% in volume, going from nearly five billion units in 2008 to 7 billion in 2013, according to a recent report by PCI Films Consulting. The largest categories of individual final consumption were mayonnaise and tomato sauce (not ketchup), each having 16% and 23% of the volumes, respectively.

Trends in Food Packaging

May 2013

Consumers prefer lightweight packaging that is imanageable and labeled with detailed information about the contents and forms of preparation and consumption.

From an article by the Costa Rican Trade Promotion Office (PROCOMER):

Convenience is the main feature that consumers look for in packaging.

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