Trends: What Types of Vehicles are Gaining Market Share?

So far this year in the Central American markets, the interest in vehicles for cargo transport reported a clear upturn, with Guatemala, El Salvador and Panama being the countries that registered the greatest increases in interactions associated with the topic.

Friday, May 15, 2020

Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by the Trade Intelligence Unit of CentralAmericaData, it is possible to project short and long term demand trends for different products, sectors and markets operating in the region.

The figures for the Salvadoran market indicate that in the long-term trend, the issue of cargo trucks has reported a sustained increase since mid-March 2020. The information system details that as of April 19 the short-term trend of consumer interactions associated with the issue, shows a slowdown in the growth of interest, which is maintained until today.

The case of Panama is similar to that of El Salvador, as since February 2020, the increase in interest in cargo trucks has been reflected in the long-term trend, and in the case of the short-term trend, this has picked up since mid-March 2020.

In Guatemala, the long-term trend shows that consumers have kept up their interest over the last few weeks. The short term trend points out that from March 22, is when the interactions associated with the cargo trucks rebounded.

The short-term trend details that in recent weeks in Costa Rica and Honduras there has been an increase in interest in cargo vehicles. In the case of Nicaragua, the short-term trend does not show a marked behavior.

This tool for monitoring the interests of consumers in any country in the region allows companies to project demand trends and anticipate the changes that will occur in the various sectors and categories of products and services. This information system allows for weekly tracking of any product or category, resulting in an extremely valuable input for making business decisions in the new commercial reality.

Do you need to understand consumer behavior in the new business reality? Contact Us!








this site is protected by reCAPTCHA and Google's privacy policy and terms of service.
Need assistance? Contact us
(506) 4001-6423


More on this topic

What is the Panamanian Consumer Interested in?

June 2020

In Panama, during March, April, May and the first week of June, there is an upturn in interest in documentary films, home financing and cargo trucks.

Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short- and long-term demand trends for the different products, sectors and markets that operate in the region.

Sporting Goods: Interests in the Region

June 2020

In recent months, interest in sporting goods in the region's markets has increased, with Costa Rica and Panama recording the largest increases in interactions on the subject.

Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for different products, sectors and markets operating in the region.

Fast Food: Interest in the Region Increases

May 2020

So far this year, interest in fast food in Central American markets has clearly increased, with Guatemala, El Salvador and Costa Rica recording the largest increases in interactions associated with the topic.

Through a system that monitors real-time changes in the interests and preferences of consumers in Central American countries, developed by the Trade Intelligence Unit of CentralAmericaData, it is possible to project short and long-term demand trends for different products, sectors and markets operating in the region.

E-Commerce is Gaining Ground in the Region

May 2020

So far this year, interest in e-commerce services in Central American markets has clearly picked up, with Guatemala, El Salvador and Panama recording the largest increases in e-commerce interactions.

Through a system that monitors in real time the changes in the interests and preferences of consumers in Central American countries, developed by the Area of Commercial Intelligence of CentralAmericaData, it is possible to project trends in demand in the short and long term, for different products, sectors and markets operating in the region.

 close (x)

Receive more news about Auto Industry

Suscribe FOR FREE to CentralAmericaDATA EXPRESS.
The most important news of Central America, every day.

Type in your e-mail address:

* Al suscribirse, estará aceptando los terminos y condiciones


Heavy Equipment: Reps Wanted

Recognized Brazilian company of backhoe loaders, telescopic, articulated and other types of cranes looking for companies interested in representing the brand and distributing their machinery in Central America and Mexico.
The company manufactures and sells telescopic,...

Stock Indexes

(Apr 6)
Dow Jones
-5.60%
S&P 500
-5.10%
Nasdaq
-5.64%

Commodities

(Jan 26)
Brent Crude Oil
55.920
Coffee "C"
126.05
Gold
1,848
Silver
25.43