Nicaraguan business leaders in the tourism sector have proposed identifying areas in the country where political and social tensions are least fraught, with the aim of attracting tourists and minimizing the impact of the crisis.
Wednesday, July 18, 2018
One of the objectives pursued by the strategy proposed by entrepreneurs in the tourism sector in Nicaragua is to attract mainly surfers or backpackers who come to Costa Rica.To do so, "... they will hold business conferences in the neighboring country and request support from the Costa Rican Tourism Institute (ICT)."
Ian Coronel, executive director of Fundación Centro Empresarial Pellas Foundation (FCEP), explained to Elnuevodiario.com.ni that "... 'As the Pellas Business Center we are supporting three strategies, one is technical support in post-crisis or in time of crisis to small and medium entrepreneurs; the second axis is with Avanz, joining efforts to make financial products for small and medium-sized tourism businesses.And the handling of destinations in times of crisis'."
"...Granada businessman, René Sándigo, general manager of the Hotel Real La Merced, indicated that this sector in his city is thinking about a post-crisis strategy and, although there is pessimism in the country's tourism, he believes it would be a good to have to ideas regarding how to deal with the instability that has been felt since April 18."
Because the number of foreign visitors arriving to Nicaragua has decreased considerably, during 2019 businesses in the sector were kept afloat by the income generated by national tourists.
According to the report "Situation of Micro, Small and Medium-Sized Tourism Businesses in 2019", prepared by the Nicaraguan Foundation for Economic and Social Development (Funides), 62% of the businesses surveyed stated that at the time of the survey they had fewer workers than in March 2018, weeks before the crisis broke out.
At the end of 2017 and beginning of 2018, touristic companies in Nicaragua were reporting a good performance, but the political situation in the country has generated a crisis that is still unsolved.
In 2017, tourism generated $840 million in revenue for the Nicaraguan economy, 31% more than in 2016, growth that improved the companies' expectations at the beginning of the year, since in the first quarter of 2018 the forecasts were that by the end of this year revenues could reach $900 million.
The union has reported that five months after the outbreak of the social and political crisis in Nicaragua, the country has lost about 68,000 of the 120,000 jobs generated by the sector.
The National Chamber of Tourism (Canatur) presented a report highlighting the impact of the country's social and political crisis on the tourism sector.
Reducing prices to attract local tourists is the main strategy being used by Nicaraguan tourism entrepreneurs in areas such as Tola, San Juan del Sur and Ometepe Island.
In Nicaragua, the sharp drop in the flow of tourists as a result of the crisis that has been affecting the country since April has forced entrepreneurs, particularly small and medium-sized ones, to vary their strategies in order to try to generate income and sustain operations.
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