Tourism and Business Transformation

New health and hygiene protocols in the establishments and the commitment to attract national tourists in an environment where short trips will be preferred, are some of the trends predicted in the new "normality" that will come after the quarantine period.

Thursday, April 16, 2020

Given the quarantines decreed by most governments worldwide, it is anticipated that the habits of tourists will change dramatically in the short and medium term, as the crisis of covid-19 will leave consequences among consumers.

You may be interested in "Tourism, Business and the New Commercial Reality"

Once the quarantines are over and the restrictions are gradually relaxed, it is essential that the authorities require the tourist establishments to comply with health and hygiene protocols. reviews that in the case of Spain "... A committee of medical experts will draw up a guide for the sector, which could include a reduction in capacity and social distancing in hotels or restaurants, among other measures." See "Post-Coronavirus Tourism to Follow New Health Standards" (in Spanish).

After the pandemic, it is expected that tourists will fear long trips, resulting in a greater preference for short trips.

An article in explains that "... short, local trips, the round trip in a day, with more inland than beach tourism, are projected to increase. Rural tourism will be promoted and crowds will be avoided. And the second home will be like coming back to the house in the village." See "Short Trips and Proximity: Post-Coronavirus Tourism" (in Spanish).

In this sense, in Costa Rica, businessmen in the sector are already working on creating the conditions for tourism to gradually begin to recover. explains that for the recovery of activities the Costa Rican government has a proposal for the tourism sector, which includes "... the creation of economic-financial models to relaunch businesses, new health standards when attending tourists and online training systems to face the new market reality."

"... Javier Pacheco, president of the Costa Rican Chamber of Hotels (CCH) said that the recovery is going to be long and could take between 18 and 24 months. The 2020-2021 high season will only be average, according to projections." See "Tourism Prepares its Business Model to Face a Slow Reactivation"

Covid-19: How do the outlook for tourism companies change given the new commercial reality?

We prepared for our clients the interactive report "Information System: Covid-19 and Business Outlook" which helps companies to measure the impact that the crisis will have on their activity in the coming months.

Click here to request access to this report.

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