Tourism and Business Transformation

New health and hygiene protocols in the establishments and the commitment to attract national tourists in an environment where short trips will be preferred, are some of the trends predicted in the new "normality" that will come after the quarantine period.

Thursday, April 16, 2020

Given the quarantines decreed by most governments worldwide, it is anticipated that the habits of tourists will change dramatically in the short and medium term, as the crisis of covid-19 will leave consequences among consumers.

You may be interested in "Tourism, Business and the New Commercial Reality"

Once the quarantines are over and the restrictions are gradually relaxed, it is essential that the authorities require the tourist establishments to comply with health and hygiene protocols.

Lavanguardia.com reviews that in the case of Spain "... A committee of medical experts will draw up a guide for the sector, which could include a reduction in capacity and social distancing in hotels or restaurants, among other measures." See "Post-Coronavirus Tourism to Follow New Health Standards" (in Spanish).

After the pandemic, it is expected that tourists will fear long trips, resulting in a greater preference for short trips.

An article in Elindependiente.com explains that "... short, local trips, the round trip in a day, with more inland than beach tourism, are projected to increase. Rural tourism will be promoted and crowds will be avoided. And the second home will be like coming back to the house in the village." See "Short Trips and Proximity: Post-Coronavirus Tourism" (in Spanish).

In this sense, in Costa Rica, businessmen in the sector are already working on creating the conditions for tourism to gradually begin to recover.

Nacion.com explains that for the recovery of activities the Costa Rican government has a proposal for the tourism sector, which includes "... the creation of economic-financial models to relaunch businesses, new health standards when attending tourists and online training systems to face the new market reality."

"... Javier Pacheco, president of the Costa Rican Chamber of Hotels (CCH) said that the recovery is going to be long and could take between 18 and 24 months. The 2020-2021 high season will only be average, according to projections." See "Tourism Prepares its Business Model to Face a Slow Reactivation"

Covid-19: How do the outlook for tourism companies change given the new commercial reality?

We prepared for our clients the interactive report "Information System: Covid-19 and Business Outlook" which helps companies to measure the impact that the crisis will have on their activity in the coming months.

Click here to request access to this report.

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More on this topic

Tourism: New Reality, New Challenges

June 2020

Attracting executives, pensioners and people willing to work remotely from Costa Rica, who extend their stay in the country for long periods, are some of the business opportunities that businessmen have detected in the current commercial scenario.

Although the sector is practically in the zero season, since the outbreak of covid-19 Costa Rica closed the borders to tourism, and during April and May there were practically no visitors to the country, the businessmen are beginning to prepare themselves to face the new commercial reality that arose from this abrupt change in the ways that people relate to each other on a global level.

Tourism with No Season and Slow Reactivation

June 2020

As a result of the covid19 outbreak, Costa Rica closed its borders to tourism and during April and May practically no visitors entered the country, a situation that will persist in the coming months due to the slow reactivation of the sector.

In order to mitigate the advance of the virus, by means of a government decree the authorities ordered that as of March 18 only Costa Ricans and residents could enter the country.

Health Tourism: Forecasts for Revival

April 2020

Businessmen in Guatemala estimate that patients who visit the country with the aim of buying medical treatment will take between 9 months and a year to regain confidence in making the trip.

The sector is practically paralyzed, since due to the covid-19 outbreak worldwide, several countries have decided to close their borders and air terminals, and airlines are keeping their units on the ground.

Honduras: Forecast of New Consumption Levels

April 2020

When the local economy begins to return to the new normality, as isolation and mobility restrictions are relaxed, it is estimated that the demand for electricity by Honduran households will have decreased by 11%.

Using a demand/income sensitivity model developed by the Trade Intelligence Unit of CentralAmericaData, it is possible to project the variations in demand by Honduran households for different goods and services as the most critical phases of the spread of covid-19 are overcome and the measures restricting mobility in the country are lifted.

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