Tourism: How Much Does it Pay to Be "Green"?

When it comes to making a choice, there is a clear preference by travelers for "green" hotels and tourism products, confirming that the sustainability of the tourism business only makes sense when the sustainability of the area is guaranteed.

Tuesday, April 21, 2015

In her blog in Elfinancierocr.com, Katiana Murillo highlights the growing preference of tourists worldwide for hotels which have environmentally friendly practices, even if it means paying higher rates.

"...According to a study by the Global Business Travel Association (GBTA), the percentage of US companies with travel reservation policies that require or recommend that a hotel adopt sustainability measures has risen from 11% in 2011, to 19% today. "

"... 66% of consumers of tourism products around the world say they prefer to buy products and services from companies that have implemented programs to give back to society, according to a 2012 survey by Nielsen Wire. Of these, 46% are willing to pay extra costs for corporate social responsibility practices. "

"... A survey by Trip Advisor (2012-2013) showed that the majority of companies (91%) believe it is important to operate an eco-friendly way. Businesses in North and South America are more likely to think that it is important to carry out such practices. And 77% of businesses are currently developing this type of action in order to reduce the impact of their activities on the environment. "



More on this topic

Panama: Sustainable Tourism in Ecological Reserves

March 2016

The plan to promote ecotourism presented by the government and companies includes putting out to tender installation of restrooms, accommodation and food services in protected areas.

The Government of Panama, through the Ministry of Environment (MIAMBIENTE), the Tourism Authority of Panama (ATP) and the National Institute of Culture (INAC), and with the support of the Chamber of Tourism of Panama (CAMTUR) has presented a vision and a Green Tourism action plan that will enable Panama to build its country brand.

Ecotourism in Darien

October 2012

The largest and wildest of the Panamanian provinces holds promise for the development of ecotourism and attracting investor interest.

Well known as a jungle barrier which makes the border between Panama and Colombia virtually impassable, Darien is a protected area and a national park that was globally recognized as a World Heritage site in 1981.

Ecotourism in Guatemala

July 2012

Ecotourism, which produces and promotes new centers of attraction for tourists in the highlands, the southern coast, the east and north of the country, requires more momentum.

From the Journal of Business & Industry by the Chamber of Industry in Guatemala:

It's time to give greater impetus to ecotourism

Costa Rica: $6 Million Hospitality Investment

March 2010

Grupo Marta will invest in an eco-tourism project in Guanacaste and in remodeling Hotel Best Western Irazú.

Works in the 330-room hotel in San José will start in a month and a half.

In Bagaces, Guanacaste, the company will develop a hot spring complex, with pools, restaurant and spa.

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