Top Ten Lies Customers Tell Vendors

You cannot call a customer a liar. With this in mind, be prepared to recognize the "lies" and have the correct response.

Friday, April 24, 2009

"We always get a higher discount."

Reason for lying:
To obtain better prices.

The best answer:
Ignore it and stand firm. Requests for a better discount, especially if you are already almost closing the sale, are simply attempts to achieve "the best deal possible." If you lower your price at this time, you will lose credibility and end up finalizing a business deal with very little profit.

More on this topic

Check the Basis of Your Sales System

January 2012

How I can sell more? Why aren’t customers buying from me? Am I losing out?

Any entrepreneur or executive needs to perform permanent and constructive self-criticism by asking questions such as "How I can produce and / or sell more? Why aren’t customers buying from me? Am I losing out ? ", so says Juan Vega Gonzales, director of PROMIFIN, a program sponsored by the Swiss Cooperation in Central America.

How to Make Your Store Window Sell

December 2011

Creating a space to catch the attention of passers by is the result of a good mix of business know how and theatrical art.

The keys to Visual Marketing are very similar to theatre. Concepts such as "composition" and "scene setting" are essential for creating window displays and retail spaces where clients have pleasant "experiences" that trigger the intention to buy.

Insights for Becoming a Better Salesman

November 2009

Beyond techniques and tactics, selling is a mental state, which can be built by understanding some basic concepts.

In his Bnet article, Geoffrey James proposes 7 insights, extracted from Jeff Thull's book "Exceptional Selling".

1- Salespeople are guilty until proven innocent

First of all, You Must be a Sales Person

May 2009

The essence of any business are its customers and sales. No matter what your role in the company is, you should always think like a sales person.

No matter what your area of work is: production, marketing, operations, administration or finance; you should always be a sales person.

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