The Contribution of Politics in Companies

Nowadays the traditional business model of “lower costs and sell more” must be adjusted with methods that include both economic and social concepts.

Monday, April 19, 2010

In order to adapt to a much more complex reality, we need to include professionals versed in social and political sciences. They will contribute an adequate strategic vision for these new times, to complement the one created by those specialized in economic sciences.

The Black Box comments that “Companies have mistakenly tried to solve this communication and understanding gap with marketing techniques geared to ‘convince’ on the benefits of their products and projects. However, these problems are really solved by the political dimension in the company, represented by Public Relations, Lobbying, Corporate Diplomacy, Corporate Activism and Corporate Social Responsibility, which solve problems and create assets such as consumer loyalty and increased social brand awareness”.

More on this topic

Too Much Information Overwhelms Us

December 2010

Learn to keep under control the volumes of information coming at you, to keep the excess from affecting your productivity.

Every day the amount of information we receive increases, especially via the Internet. It is time to take the necessary steps to control the flow of information so that we get only the information which serves productivity.

Martinelli: Stepping on the Gas

November 2010

"We do make decisions. That's the difference between corporate governance and political government. If we are wrong, perfect, we go back and go again. "

América Economía interviewed Panamanian President Ricardo Martinelli, revealing the unique personality of the man who is leading a revolution in the country.

MEM: Combining Engineering and Business

November 2010

Business schools in the United States developed the Engineering Management Master (MEM), a program which combines training in business engineering.

Cornell, Dartmouth, Northwestern, Duke and Stanford, five prestigious U.S. universities, are the promoters of this new master, explained Jeffrey Glass, program director at Duke: "The key is that we insert engineers in the business world.

How to Manage like a CEO

November 2009

If you really want to move up in the corporate world, try to learn from those already there: CEOs.

Steve Tobak, in his column 'The Corner Office', remarks: "In the past we’ve talked about all kinds of management tools and leadership qualities, but this time, we’re going to cut right to the chase. You won’t find these five tips anywhere else, since you’re the first ones to read them"

 close (x)

Receive more news about Management

Suscribe FOR FREE to CentralAmericaDATA EXPRESS.
The most important news of Central America, every day.

Type in your e-mail address:

* Al suscribirse, estará aceptando los terminos y condiciones

Tailor made software for construction companies

O4Bi is a system that allows to control and manage what a company needs: the complete process of development of works, accounts receivable, treasury, banks, sales and accounting.
O4Bi is a very robust system that allows to control and...

Stock Indexes

(Apr 6)
Dow Jones
S&P 500


(Nov 27)
Brent Crude Oil
Coffee "C"