The Competitive Ice Cream Market in Costa Rica

Five brands dominate this increasingly competitive segment of the dairy market, which has doubled its sales in the last five years.

Monday, March 16, 2015

Sales of single portion ice creams in supermarkets, grew by 88% between 2009 and 2014. Ice cream based on milk and water reported higher sales, achieving $50 million last year. The companies that dominate this market are Dos Pinos, Coronado, Pops, Monteverde and Sarita, and joining them are foreign brands which are venturing into this area.

Francisco Arias, manager of Corporate Relations and Livestock at Dos Pinos, told Elfinancierocr.com that "... The ice cream category is very dynamic, as consumers can find traditional or innovative ice creams which differ in their presentation, taste and shape. In the Costa Rican ice cream market a diversity of brands converge... The firm focuses its research on current consumer trends such as health, functionality and wellness. "

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More on this topic

Ice Cream Market Growing in Costa Rica

March 2017

Betting on new products and greater presence through smaller outlets, ice cream shops are looking to grow in an increasingly competitive market.

The recent incursion of Dos Pinos into the ice cream market is a reflection of the opportunities in this sector, where participants are betting on good service and innovation in order to compete. In recent years the market has changed with the inclusion of new product lines, different styles of ice cream parlors and new forms of customer service. 

Boom in Ice Cream Parlors in Panama

December 2014

The arrival of new franchises in the country has sparked fierce competition in an industry where product diversification, self-service and innovation are the key to winning over the market.

One trend which is booming is low-calorie ice cream made from natural products, as well as self-service counters at which customers can choose various combinations of flavors and pay according to the weight of the final ice cream.

Ice Cream Market in Costa Rica

March 2014

In the past five years, retail sales of ice cream have increased by 71%

The franchise model and market segmentation has been the scheme which artisanal ice cream shops have used to maintain their share in a market where 85% belongs to only one competitor, the cooperative Dos Pinos.

Pops Ice Cream Expands in Florida

July 2012

The Costa Rican ice cream chain, American Ice Cream Co., plans to open ten new stores within a period not exceeding three years.

Since entering the market in Florida, USA, the chain has already established two ice cream parlors and for its expansion process it is preparing a master plan of franchises.

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