Tender: Tourist Promotion for $5 million

The Tourism Authority of Panama is putting out to tender services for the design and production of an advertising campaign, development of media plans, guidelines on traditional and digital media and media monitoring.

Tuesday, January 12, 2016

Panama Government Purchase 2016-1-45-0-08-AV-008 805:

"The aim is to have a campaign to create a desire to rediscover Panama as a tourist destination, where each of the participants in the tourism sector are involved, creating a sense of belonging, encouraging the practice of domestic tourism, helping to strengthen the industry, encouraging people to value what is ours and for this to come to mind every weekend, holiday and on special occasions as an opportunity for recreation and to get to know Panama.

The main themes of the campaign are: rural tourism, adventure, gastronomy, lodges, nature, beaches and culture.

The campaign has to be valid for thirty-six (36) months, but sustained over time and with the capacity to evolve in various online and offline media. "

Reference value: $5.000.000


The deadline for receipt of bids is January 27, 2016.

More on this topic

Tender advertising services for $ 5 million

June 2018

The Ministry of Education of the Dominican Republic is putting out to tender the placement of advertising for the institution, for a period of 12 months.

Purchase of the Government of the Dominican Republic MINERD-CCC-LPN-2018-0011:

"The services required for this tender are based on the hiring of a company to place all the advertising of the Ministry of Education in the described media.

Tender: Publicity Services for $2 million

January 2018

The Tourism Authority of Panama is putting out to tender the design and production of an advertising campaign for the period from January 15 to July 15, 2018.

Government Purchase Panama 2018-1-45-0-08-AV-012518:

"Service provided by a local advertising agency for the design and production of an advertising campaign, development of media plans, guidelines in traditional and digital media, media monitoring, activations (BTL), among others, for the period from January 15 to July 15, 2018.

Tender for Advertising Services

January 2018

The Guatemalan Tourism Institute is putting out to tender a comprehensive publicity service nationwide for a period of 10 months.

Guatemala Government Purchase 7349475: 

"The comprehensive advertising service to be presented must broadly reach the target group of men and women over 18 years old living in the capital and interior of the country, with high, medium and low socioeconomic levels, in the entire Republic of Guatemala.

Tender: Advertising Services for $3 million

February 2015

The National Lottery of Panama wishes to hire specialized professional services in advertising for the development of various advertising campaigns.

Panama Government Purchase 2015-2-82-0-08-LV-008589:

"HIRING OF PROFESSIONAL SERVICES FOR ADVERTISING CAMPAIGNS SPECIALIZED IN SPECIFIC AREAS SUCH AS: EXTRAORDINARY SWEEPSTAKES, GORDITO ZODIAC, INSTITUTIONAL OR BRAND ADVERTISING SLOTS, MANUFACTURE OF ARTWORK FOR PRESS, BILLBOARDS ON ROADS, WRITTEN PRESS, RADIO, TELEVISION, TELEVISION PRODUCTION , RADIAL MONITORING SERVICE, PROCUREMENT OF SLOTS, SWEEPSTAKES OFFICIAL LISTS, SPEAKERS TO TRANSMIT THE SWEEPSTAKES PROMOTIONAL ITEMS, FLYERS, NETWORKS, FOR A PERIOD OF TWENTY-FOUR (24) MONTHS FROM THE ORDER TO PROCEED, WHICH MAY BE ISSUED PROVIDED THAT THE CONTRACT HAS BEEN ENDORSED BY THE GENERAL OF THE REPUBLIC. "

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