Sporting Goods: New Investment in Costa Rica

In Multiplaza Escazú the first store dedicated to the commercialization of sports articles of the Everlast brand was inaugurated, and the company foresees the opening of two more points of sale.

Friday, May 31, 2019

The company disbursed about $150,000 for the opening of the new store specializing in the marketing of items for activities such as cycling, athletics, yoga, swimming, boxing and others.

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Max Suchar, commercial director of Everlast for Costa Rica, explained to that "... Within the business plan for the country is contemplated the opening of new stores, first in the east and later in Alajuela or San Jose."

Suchar added that "... We are proud to open our first concept store in Costa Rica, which responds to the high demand and growth of the brand locally."

According to reports from CentralaAmericaData, companies in Costa Rica make annual purchases abroad close to $25 million for sporting goods.

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In the first nine months of 2019, companies in the region bought sports footwear abroad for $42 million, 5% more than reported in the same period in 2018, a rise explained by the behavior of imports in Panama, Nicaragua and Guatemala.

Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with graph"]

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In 2017, countries in the region imported $87 million worth of sporting goods, 8% more than in 2016, reaffirming the upward trend registered since 2013.

Figures from the information system on the Market for Articles and Material for Physical and Sports Culture in Central America, compiled by the Business Intelligence Unit at CentralAmericaData: [GRAFICA caption = "Click to interact with graph"]

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Organization that operates in Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, Panama and Central America.
Phone: (506) 2240 3600

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