Rise in TV Sales

With a few days to go before the end of the football world cup, Guatemalan companies dedicated to selling electronic equipment state that sales registered in June exceeded the sector's expectations.

Monday, July 2, 2018

pan dir="ltr">According to figures from the Superintendency of Tax Administration, in the first five months of the year the entry of 526,000 televisions was recorded, for a value close to $76 million, highlighting a greater demand for devices of 43 inches and up.

See "
More Chinese TV sets in Central America"

The sales manager of Agencies Way, Manuel Mazariegos, told Elperiodico.com.gt that " ... in a football World Cup year sales began to increase since April, although in June sale were stronger than expected. "We have exceeded expectations regarding a normal year, the increase for June is above one hundred percent."  

See also "Central American Imports of Televisions from Mexico"

Regarding trends in sales by type of television, Mazariegos added that " ... A couple of years ago 4K technology began to penetrate the market, four times higher definition, and for this World Cup sales of devices with these characteristics have been very strong."

Figures from the Business Intelligence Unit at at CentralAmericaData, show that in 2017 the main importer of televisions in Central America was Guatemala, with $117 million, followed by Costa Rica, with $113 million, Honduras, with $60 million, Panama, with $57 million, El Salvador, with $56 million and Nicaragua, with $27 million.

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