With a few days to go before the end of the football world cup, Guatemalan companies dedicated to selling electronic equipment state that sales registered in June exceeded the sector's expectations.
The sales manager of Agencies Way, Manuel Mazariegos, told Elperiodico.com.gt that " ... in a football World Cup year sales began to increase since April, although in June sale were stronger than expected. "We have exceeded expectations regarding a normal year, the increase for June is above one hundred percent."
Regarding trends in sales by type of television, Mazariegos added that " ... A couple of years ago 4K technology began to penetrate the market, four times higher definition, and for this World Cup sales of devices with these characteristics have been very strong."
Figures from the Business Intelligence Unit at at CentralAmericaData, show that in 2017 the main importer of televisions in Central America was Guatemala, with $117 million, followed by Costa Rica, with $113 million, Honduras, with $60 million, Panama, with $57 million, El Salvador, with $56 million and Nicaragua, with $27 million.
During the first half of 2018, imports of televisions in the region totaled $240 million, and purchases from Mexican companies increased 58% over the same period in 2017.
Figures from the Trade Intelligence Unit at CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
Imports of household appliances between April and July 2017 and the same period in 2018 reported a decline of 17% in Nicaragua.
According to figures from the Central Bank of Nicaragua, purchases abroad decreased from $100 million in 2017 to $84 million this year. The most significant year-on-year fall was recorded during the seventh month, as between July 2017 and the same month of this year the fall was 60%.
In 2017, television imports from China totaled $120 million, equivalent to an increase of 8% compared to figures from 2016.
Information from the interactive system "Television Market in Central America", compiled by the Business Intelligence Unit at CentralAmericaData, [GRAFICA caption="Click to interact with graph"]
In the first nine months of 2017, Central American countries imported $282 million worth of televisions, 8% more than was bought during the same period in 2016.
Figures from the information system on the the Televisions Market in Central America, compiled by the Business Intelligence Unit at CentralAmericaData: [GRAFICA caption = "Click to interact with graph"]
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