Real Estate Sales and Online Advertising

Fostering innovation when selling or buying real estate is a need that real estate brokers in general have identified among their clients, which they seek to satisfy through digital sales platforms.

Wednesday, November 27, 2019

According to the vendors' experience, the advantage of digital platforms is that they have the ability to store large volumes of information in an orderly and detailed way, which can also be consulted by potential customers immediately.

Luis Eduardo Pimentel, president of the Panamanian Association of Real Estate Brokers and Promoters (Acobir), explained to that "... with the implementation of these new technologies, the real estate world is provided with facilities in the purchase and rental of properties through a platform and with the support of a suitable broker, allowing a virtual experience equal to reality."

Pimentel added that "... businesses must be innovative and the client will always look for easier, cheaper and friendlier processes to make a sale or acquire a good. Technology is there to make life easier and make the processes more effective, so the real estate market is also adapting to this process of buying and selling, in a secure way."

The digital platforms that already work in Panama, report that each site on the network are more visited by customers interested in buying or selling a property.

CentralAmericaData offers the classified service, which is ideal for announcing intention to sell or buy properties of all types.

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More on this topic

Home Sales: Optimism in Panama

February 2020

After the Preferential Interest Act was modified and the maximum limit for applying preferential interest to the purchase of homes was raised to $180,000, an 11% decrease in the inventory of available homes was reported.

In September 2019, a bill was approved which establishes that for the purchase of homes for a value of between $120,000 and $150,000, the government will assume 2% of the bank interest, and in the case of properties that are between $150,000 and $180,000, the exoneration will be 1.5%.

Real Estate Fair: Optimism for Changes in Law

November 2019

Encouraged by the recent expansion of the sales price range of homes that apply preferential interest rates, Panamanian businessmen remain optimistic for the Expo Inmobiliaria Acobir 2020.

At the end of September 2019, Laurentino Cortizo gave the go-ahead to the law that establishes that for the purchase of homes with a value between $120,000 and $150,000, the government will assume 2% of the bank interest, and in the case of real estate between $150,000 and $180,000, the exoneration will be 1.5%.

Commercial Property Fair in Panama

August 2016

A fair is being organized for November 16 and 17 to negotiate and sell offices, shops, warehouses, logistics and industrial parks, and shopping areas.

The event will be held under the First National Congress of Realtors, organized by the Panamanian Association of Brokers and Real Estate companies (Acobir), and will be held at Hotel Sortis. 

Real Estate Expo 2011 in February

October 2010

Acobir Real Estate Expo 2011 will take place from February 2nd to 6th at the Atlapa Convention Center of Panama.

Osvaldo Marchena, president of the Panamanian Association of Brokers and Real Estate Developers (ACOBIR), expects to exceed $ 60 million in sales.

The executive stated to, "...the activity provides an inventory of properties in pre-sale stage, seconds, lots for housing developments, recreational projects, commercial projects and advisory services for investors."

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