The aim of the document prepared by the National Institute of Tourism and the Salvadoran Tourism Corporation (CORSATUR) is to increase the competitiveness of the local tourism industry.

The guide sets out 10 quality standards for tourism, eight of which have already been published in Diario Oficial. In its 236 pages, the document breaks down quality standards for services for tour guides, tour operators, restaurants, small hotels, adventure tourism companies and others.

"The rules establish what the functions of each area are, how they must operate, logistics, what kind of knowledge can be acquired, it is a framework of how to achieve efficiency and customer service," said the Minister for tourism, Jose Napoleon Duarte, reports Elmundo.com.sv.

"The end result is that a satisfied tourist returns to the same place," said Duarte.

Source: elmundo.com.sv

More on this topic

Quality Standards for Tourism in El Salvador

October 2014

Private trade and the Ministry of Tourism will start certifying the quality of tourism services in order to improve the sector's competitiveness against competition in the region.

Statement of the Ministry of Tourism of El Salvador (Mitur):

The Minister of Tourism, Mr.

El Salvador Travel Market 2013

September 2013

From September 6th to 8th the first exhibition to promote tourism in El Salvador will be held, directed mainly at the U.S. market.

The event will be held at the International Center for Fairs and Conventions (Cifco). "This will be a meeting point for Salvadoran and international wholesale businesses with those who want to strengthen trade ties to boost sales of Salvadoran destinations in Canada, the United States and Mexico", reported Elmundo.com.sv.

El Salvador: Plans for Further Fiscal Stimulus to Tourism

April 2013

The Ministry of Tourism is discussing with private companies and a group of consultants draft amendments to the existing Law on Tourism.

According to Jose Napoleon Duarte, chief of tourism, what they are looking for is a legal framework consistent with the current reality of tourism, integrating unions, tour operators, transportation companies, universities, and other stakeholders.

El Salvador Assesses Changing Country Brand

December 2010

The country brand "El Salvador impresionante" (El Salvador impressive) will be subject to market research to determine if its worth keeping.

The tourism minister, Jose Napoleon Duarte, said the study is part of the new tourism plan for the next three years.

According to the official, a country brand is not enough; the country must sell as a tourist destination also.