Over 20 hotels have been incorporated to the proposal, and a large number of restaurants plan discounts of up to 25%. These will run from August 1st to October 31st.

From Laestrella.com.pa: "Regarding airlines, discounts will apply to those with unsold spaces. Touristic companies will assume the reduction in fares, and the government will finance the marketing campaign".

Source: estrelladepanama.com

More on this topic

Panama to be Promoted as Tourist Destination

May 2013

Copa Airlines and the Tourism Authority of Panama have joined forces in order to position Panama as a tourist destination in countries like Brazil, Colombia and Mexico.  

Capital.com.pa reports that "this partnership will design a campaign entitled “Panamá Es Posible” (Panama is Possible), which will be made available online and in offline media, as well as being put into the hands of wholesalers in the region who will promote the country and its main tourist attractions through promotional packages with added value. "

Panama Promotes Two New Touristic Routes

September 2010

Panama Tourism Authority (PTA) is developing two new touristic routes in the Veraguas province.

BB&M Publishing Agency will develop the advertising campaign.

Jaime Cornejo, director of the Tourism Master Plan of the Panamanian Tourism Authority, noted that in the next three months they will invest to improve the spots that will be visited by tourists and to train the inhabitants of these zones.

TACA Leads Tourism Recovery Initiative in El Salvador

June 2010

TACA Airlines and the Salvadoran Tourism Chamber (CASATUR) presented a proposal for reactivating the country’s tourism industry.

Ricardo Granillo, TACA’s sales director for Central America, explained that they intend to position the country as a tourism destination, with an updated and strong portfolio of services.

El Salvador: Businessmen Unveil Plan to Reactivate Tourism

April 2010

The plan presented by the Tourism Chamber includes strategies to assist operators and to coordinate efforts across the sector.

Hotels have associated with tour operators and restaurants to conduct coordinated strategies. Additionally, Taca and the Conventions Bureau proposed concrete actions to reactivate the Salvadoran tourism industry.