Panama Presents Tourism Stimulus Plan

Panama's Tourism Authority will carry on a plan to attract international visitors through discounts in hotel fares, restaurants and air tickets.

Monday, July 20, 2009

Over 20 hotels have been incorporated to the proposal, and a large number of restaurants plan discounts of up to 25%. These will run from August 1st to October 31st.

From Laestrella.com.pa: "Regarding airlines, discounts will apply to those with unsold spaces. Touristic companies will assume the reduction in fares, and the government will finance the marketing campaign".

More on this topic

Panama to be Promoted as Tourist Destination

May 2013

Copa Airlines and the Tourism Authority of Panama have joined forces in order to position Panama as a tourist destination in countries like Brazil, Colombia and Mexico.  

Capital.com.pa reports that "this partnership will design a campaign entitled “Panamá Es Posible” (Panama is Possible), which will be made available online and in offline media, as well as being put into the hands of wholesalers in the region who will promote the country and its main tourist attractions through promotional packages with added value. "

Panama Promotes Two New Touristic Routes

September 2010

Panama Tourism Authority (PTA) is developing two new touristic routes in the Veraguas province.

BB&M Publishing Agency will develop the advertising campaign.

Jaime Cornejo, director of the Tourism Master Plan of the Panamanian Tourism Authority, noted that in the next three months they will invest to improve the spots that will be visited by tourists and to train the inhabitants of these zones.

TACA Leads Tourism Recovery Initiative in El Salvador

June 2010

TACA Airlines and the Salvadoran Tourism Chamber (CASATUR) presented a proposal for reactivating the country’s tourism industry.

Ricardo Granillo, TACA’s sales director for Central America, explained that they intend to position the country as a tourism destination, with an updated and strong portfolio of services.

Taca Reduces Prices by 35%

June 2009

The measure applies to all flights within Central America and it is looking to reactivate the executive segment, among other things.

With the aim of reactivating the business class segment, which experienced a reduction of 18% in occupancy during the first quarter of this year compared with the same period last year, Taca announced a reduction in fares, in conjunction with corporate plans and several pricing packages.

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