Microsoft Invests $6.5 Million in Costa Rica

The company will strengthen distribution and sales channels, reported company directors.

Thursday, February 25, 2010

Regional Director Álvaro Celis informed that Microsoft intends to double its impact in the country, by increasing its training, advising and support programs for the more than 2.700 companies that commercialize their solutions.

“To achieve this goal, the company decided to focus its 60 Costa Rican employees to the domestic market. Up to now, 24 attended the country and the rest cared for other nation’s operations”, reported

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Vehicles: The Most Popular Brands

October 2020

In the countries of Central America, more than 21 million people are looking to buy a vehicle online, and of this consumer segment, close to 4% explore options for acquiring a Suzuki brand car.

CentralAmericaData's interactive information system monitors in real time the changes in consumer habits in all markets in the region, with fundamental information to understand the current commercial environment in which companies from all industries must operate.

Retail, Mass Consumption and Commercial Channel

June 2020

Reaching consumers in a confined scenario has been a complex task for companies distributing mass consumption products, since the operation of some of the commercial channels has been limited in the region's markets.

In Panama, companies engaged in the wholesale distribution of food products such as oats, beverages, snacks and others have faced challenges during the weeks of home quarantine, which was decreed by the authorities following the outbreak of covid-19.

Costa Rica: Latin University Changes Ownership

March 2020

On January 10, Laureate International agreed to sell Universidad Latina to the US conglomerate SP Costa Rica Holdings, a transaction that amounted to $22 million.

The agreement was that SP Costa Rica Holdings would make an initial payment of $15 million and the remaining $7 million would be cancelled within two years, if income and new student enrollment goals are met.

Check the Basis of Your Sales System

January 2012

How I can sell more? Why aren’t customers buying from me? Am I losing out?

Any entrepreneur or executive needs to perform permanent and constructive self-criticism by asking questions such as "How I can produce and / or sell more? Why aren’t customers buying from me? Am I losing out ? ", so says Juan Vega Gonzales, director of PROMIFIN, a program sponsored by the Swiss Cooperation in Central America.

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AKH Consulting Group Inc

Organization that operates in Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua and Panama.
Phone: (506) 8867 0592

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