Macro Trends in the Food IndustryPersonalized food, health and well-being, sustainability, zero waste and taste and indulgence are the five macro trends that impact the food sector in this new commercial reality.Wednesday, November 25, 2020
The pandemic resulting from the outbreak of covid-19 has essentially served as a driving force behind most of the trends that had been developing before the crisis, only slowing down those linked to sensory experiences, concerns about the use of plastic in packaging and preferences for imported options, since the context has stimulated the consumption of brands and alternatives of local origin, according to an analysis by the Costa Rican Foreign Trade Promotion Agency (Procomer). ¿Busca soluciones de inteligencia comercial para su empresa?Do you need to understand the new commercial reality of the food market? Contact UsNeed assistance? Contact us
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Food: Fresh vs. ProcessedDecember 2020 In the current context of pandemic and changing habits, consumers are beginning to prefer fresh foods over packaged or processed foods, driven by the search for health and immune system benefits. Seafood and Changes in ConsumptionOctober 2020 Because in today's business reality many people prefer to spend more time at home and cook their own food, the demand for easy-to-prepare processed seafood has grown. Companies in the Age of ConfidenceMay 2020 Making safety and hygiene protocols visible, communicating the cases of covid-19 of its personnel and applying technology in processes to generate trust among its clients are some of the changes that companies must apply in this new business context. Consumers in the New Commercial EraApril 2020 Less impulsive and more reasoned purchasing decisions and the search for product and supplier information on the Internet and social networks are some of the characteristics of consumers in the new business environment.
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