Japan in the Sights of Nicaraguan Exporters

Exports to that market have increased in recent years, from $13 million in 2007 to $19 million in 2008.

Thursday, April 30, 2009

For the Association of Producers and Exporters of Nicaragua, APEN, Japan represents a huge opportunity, which is why APEN has undertaken the task of training its members on export requirements.

Elnuevodiario.com.ni reported statements by Azucena Castillo, General Manager of APEN: "The Japanese market represents a great opportunity for Nicaraguan products, provided we are willing to take on the challenge of quality. This is why the organization of producers is working on strategies to promote our products so that they may have a faster and better acceptance by consumers, and we are counting on the support of the Japanese embassy in Nicaragua for that. Through the embassy, we have sent human resources from our association to meet and explore the inner workings of this difficult market. "

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Nicaraguan Exports to Asia Increase

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Supported by the FTA, Nicaragua has sold Asian markets a total of $12 million worth of products in the first quarter of 2011, according to a report by the country's Center for Export Prodedures (Cetrex).

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