Investment in Beer Production Plant

Cervecería Hondureña has announced that it will be investing $25 million in the expansion of its beer production plant in San Pedro Sula.

Thursday, June 15, 2017

The company, a member of the business conglomerate AB Inbev, explained that the expansion works will be completed within 10 months, once the process to obtain the necessary permits has been completed. 

See also : "Alcoholic Beverages Market in Central America"

Paola Bondy, president of Cervecería Hondureña , "... qualified the investment as one of the most important for the region this year and the largest single investment that has been made in the history of our company in such a short period of time." 

"... Once in operation, the new plant will generate more than 1,000 direct and indirect jobs that will be added to the existing worksheet."


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New Beer Production Plant

August 2018

After investing $26 million in the expansion of its beer plant in San Pedro Sula, Cervecería Hondureña plans to increase its production from 1.6 million to 2.6 million hectoliters.

The brewing company, a member of conglomerate AB Inbev, inaugurated its modern production plant this week, with the capacity to pack 50,000 bottles per hour, and which will have a storage space of 14,000 m2.

Beer Market Purchase Approved

June 2018

The Superintendence of Competition in El Salvador has given approval for Cervecería Salvadoreña to buy the brands Regia and Suprema and their related assets.

From a statement issued by the Superintendency of Competition (SC):

June 19, 2018. Following the conditions imposed by the Superintendence of Competition (SC) for the authorization of the purchase of SABMiller plc (SABMiller) by Anheuser-Busch InBev (AB InBev) in El Salvador, by resolution of June 13, the Council Director of the Superintendence of Competition (CDSC) granted approval for Cervecería Salvadoreña, S.A. de C.V., to buy the brands Regia and Suprema and their related assets. This sale constitutes the main condition imposed by the SC. Through this action, the SC prevents the consolidation of a quasi-monopoly of beers in the country.  

AB InBev and La Constancia Must Improve Sales Proposal

April 2018

In El Salvador, the Superintendence of Competition has asked AB InBev, owner of La Constancia, to improve the terms of the purchase proposal of the SABMiller company.

In January last year, the Superintendence of Competition announced that it had conditioned the economic merger between AB InBev and SABMiller on a disinvestment plan consisting of the sale of the brands Suprema and Regia Extra.

El Salvador: Conditions Placed on Beer Market Merger

January 2017

The Superintendency of Competition has ruled that the merger between AB InBev and SABMiller be conditional on a divestment plan consisting of the sale of the brands Suprema and Regia Extra.

From a statement issued by the Superintendency of Competition (SC):

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