How to Set PricesOwing to the poor performance of traditional methods, more and more companies are discovering the importance of having a professional approach to pricing strategies.Monday, September 26, 2011
Ariel Baños, economist and author of " Los secretos de los precios” (The Secrets of prices), writes in Fijaciondeprecios.com: ¿Busca soluciones de inteligencia comercial para su empresa?Price Management: Lessons from 2020December 2020 Taking advantage of shortages to sell at high prices and visualizing the benefits to companies of strategies that demonstrate social empathy in difficult times are some of the lessons learned during 2020, which was highlighted by the health and economic crisis. Prices: What Discounts Do Consumers Prefer?July 2019 Discount promotions expressed in percentage terms rather than absolute values are typically those that consumers prefer when analyzing available purchase options. Prices: The Myth of the Ideal MarginAugust 2018 The search for the ideal margin is an aim that keeps a lot of business owners up late at night, but this kind of reasoning does not always help them be more profitable. What Price Should You Sell Your Company For?July 2012 Price is a variable that firms can and must act on, because the impact of the outcome greatly exceeds traditional variables like costs or sales volumes.
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