The business, conceived eight years ago by businessman Wallace Tonon, offers recipes based on fresh fruit and liquid chocolate.
In Guatemala the product is being marketed by Inversiones Morataya (Inmosa).
Plans for this year include the opening of an additional two stores and in 2009 it will be offered in the main Guatemalan cities, as well as in El Salvador and Costa Rica.

Source: elperiodico.com.gt

More on this topic

Costa Rican Franchises Grow

March 2012

31 companies in Costa Rica work under this business model, some with foreign expansion.

Most domestic franchises belong to the food and services sector.

Among these are Musmanni (pioneer in the field of franchising, in 1985), Merecumbé(1998), Get Nuts (2002), Maridos de Alquiler (2005), Pane E Vino (2008), Inka Grill (2008) and Atlético Gimnasio y Spa (2008), reported Nacion.com.

Franchises in Panama

February 2012

The history of franchises in Panama began 55 years ago, and today, after all that time and millions invested, opening franchises continues to provide good business opportunities.

Tastee Freez was the first franchise opened in the country 55 years ago, followed by Dairy Queen, two years later, writes Melissa Novoa journalist for Martesfinanciero.com .

More Costa Rican Franchises

February 2010

Data from the Chamber of Commerce shows that franchises of Costa Rican origin increased 40.9% in the past four years.

According to the same study, out of the 150 franchises operating in the country, 14% are of Costa Rican origin.

"... 44% of the Costa Rican franchises belong to the food sector.

Guatemalan Franchises Target Brazilian Market

October 2009

Businessmen from the food sector are exploring the Brazilian market in order to expand their franchises.

Companies "Pollo Campero", "Go Green", "Los Cebollines" and "Tacontento" are studying this market for their expansion plans for 2010, reported Ricardo Camargo, secretary of the Brazilian Association of Franchises.