Gourmet coffee: More competition in Costa Rica

The launch in the local market of 10 different products of roasted and ground coffee and in capsules of the Starbucks brand, reflects the increase of competition in the segment of premium coffees, which already represents about 4% of total consumption in the country.

Wednesday, December 11, 2019

The products that will be marketed initially in the chains of Walmart and Másxmenos supermarkets, are distributed by Nestlé, which bought the retail distribution of these Starbucks products globally.

You may be interested in "Beverages: Trends and consumer preferences" and "Beverages: The business in Central America".

Hersel Orozco, partner and manager of Alimentos y Bebidas Regionales SA, explained that to Nacion.com that "... three things call attention to the entry of Starbucks. The first is that the international prestige of the brand increases consumption per person in the country, the second is that they are aimed at a market with a lot of purchasing power, and third, that they bet very aggressively on a small country."

Regarding the behavior of coffee consumption at the local level, Orozco added that "... stagnated, especially due to the economic situation. For this reason, the same cake should be distributed among more actors, with more competition in the most part fine".

In mid-October it was also reported that Walmart began marketing high-quality coffee in the country under the Great Value brand, owned by the supermarket chain, a product that will be manufactured with grains from Tres Ríos, Naranjo and Tarrazú.

Do you need more information about your business sector?

Request more information:








this site is protected by reCAPTCHA and Google's privacy policy and terms of service.
Need assistance? Contact us
(506) 4001-6423


More on this topic

Coffee: New Private Label in the Market

October 2019

Walmart will market high quality coffee in Costa Rica under the brand Great Value, owned by the supermarket chain, a product that will be manufactured with beans from Tres Rios, Naranjo and Tarrazú.

Representatives of the company informed that Great Value is offered in supermarkets of the formats Walmart and Masxmenos, in presentations of light and dark roast of 340 grams ground and in grain.

Coffee: More Demanding Consumers

November 2018

Although consumption has remained stable in recent years, the Costa Rican market now demands greater quality and variety in preparation methods.

According to figures from the Chamber of Coffee Roasters, per capita demand in the country is around four kilograms of coffee beans per year, which is equivalent to two cups of coffee per person per day.

Honduras: Specialty Coffee Auction 2016

March 2016

More than 300 farmers will be taking part in Cup of Excellence 2016, where a minimum score of 86% will mean the batch passes on to an online auction on June 16.

The Honduran Coffee Institute (Ihcafé) has certified more than 300 coffee growers for the Cup of Excellence 2016 event in April, the month which will see the starting stage and will feature more than 80 international buyers.

Gourmet Coffee Consumption Grows in Chile

July 2014

The arrival of international brands of coffee and more interest in new flavors has resulted in a significant increase in the consumption of gourmet coffee and beans.

From a statement issued by the Costa Rican Foreign Trade Promotion Office:

Factors such as increased purchasing power, palates with more interest in new flavors and the entry of major coffee chains such as Starbucks, have resulted in significant growth in Chile, in the consumption of gourmet coffee beans, which has almost doubled in the past two years.

 close (x)

Receive more news about Beverages

Suscribe FOR FREE to CentralAmericaDATA EXPRESS.
The most important news of Central America, every day.

Type in your e-mail address:

* Al suscribirse, estará aceptando los terminos y condiciones


Gluten-free food business for sale

Operating Company dedicated to the manufacture of gluten-free and sugar-free products, OHNE brand.
The OHNE brand has 8 product lines: square bread, sweet...

Stock Indexes

(Apr 6)
Dow Jones
-5.60%
S&P 500
-5.10%
Nasdaq
-5.64%

Commodities

(Nov 25)
Brent Crude Oil
48.530
Coffee "C"
117.5
Gold
1,809
Silver
23.395