Foot traffic analysis: OfficeMax Vs. Office DEPOT stores

Understanding mobility and identifying points of interest help large retail office products suppliers to measure foot traffic in and out of their stores and to better comprehend the behavioral patterns of consumers.

Wednesday, November 17, 2021

The correlation between foot traffic, visits, sales, and the success of retail office products suppliers has been studied and proven, so the development of this type of analysis has become a priority in the site selection process and expansion modeling.

Case Study

Foot traffic analytics: OfficeMax Vs. Office DEPOT, Mexico City, Mexico

At PREDIK Data-Driven we conducted a detailed study of two retail franchises merged in 2013 that provide office supplies in Mexico city: OfficeMax and Office DEPOT.Read the full article here



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