From a statement issued by the Costa Rica Foreign Trade Promotion Office (PROCOMER):

Europe seeks confectionery free from artificial additives

'Natural' has become a key factor for consumers of the five largest European economies (Germany, France, UK, Italy and Spain) who choose gum flavoured with fruit, candy and other products in this category.

In a recent study conducted in 2014 by Innofact AG (Düsseldorf, Germany), on behalf of the GNT Group (market leader worldwide in food coloring and a trusted partner of the food and beverage industry), 5,000 people between the age of 18 and 65 were interviewed in the five aforementioned European markets. The investigation revealed that 37% of European people specifically look for confectionery free from artificial additives. On the other hand, 58% of these consumers would pay more for confectionery with no artificial additives.

More on this topic

Organic Food Boom in Germany

January 2015

The European country has tripled its consumption of organic products since 2000 and despite being the largest European producer in this sector, the growing demand exceeds local supply.

From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):

Growing Importance of Labeling in Europe

November 2014

Labels including the list of ingredients on food and beverage products are now the second most important factor in purchasing decisions of consumers in Europe, after the price.

From a statement by the Foreign Trade Promotion Office of Costa Rica (PROCOMER):

The consulting firm Ingredion has conducted a study entitled The Clean Label Guide To Europe in which analysis is made of the importance of the clean label movement in Europe.

Trends in Food and Beverages in Europe

February 2013

The Costa Rican Foreign Trade Promotion office has published a study entitled "Trends and innovations in the food sector: the case of the European Union"

From the introduction of the study "Trends and innovations in the food sector: the case of the European Union":

The Costa Rican Foreign Trade Promotion Office (PROCOMER), through its Directorate of Commercial Intelligence, conducted this study in order to identify trends and innovations in the food and beverage sector of the European market.

Europe Does not Want Food with Palm Oil

August 2012

European consumers paying attention to environmental conservation matters are addressing the criticism of the palm oil production, by increasingly opting for products not containing it.

A statement from the Trade Promotion Office of Costa Rica (PROCOMER):

Increased preference for food free from palm oil in Europe