Economic Reopening: Sanctions in Guatemala

Arguing that this is misleading advertising, the Directorate of Consumer Services has sanctioned businesses that offer "covid-19 free zones" in the country's capital.

Friday, October 16, 2020

According to Guatemalan authorities, five establishments have already been sanctioned, since these businesses have offered free covid-19 tests or masks that ensure total protection against infection, which is classified as misleading advertising.

Check out the "System for monitoring markets and economic situation in Central American countries", developed by CentralAmericaData.

Silvia Escobar, head of the Directorate of Consumer Services (Diaco), told that "... these terms should not be used because they cause the population to relax in the face of the risk of contagion when the practices that prevent it are social distancing, hand washing and the use of masks."

The article adds that "... the Diaco makes tours and attends to complaints from consumers with the establishments in order to seek conciliation."

Fines can amount to about $30,000. According to official figures so far this year, complaints about misleading advertising have increased by 600% when compared to the same period in 2019.

The Guatemalan economy began the process of reopening productive activities in the last week of July, and to date almost all businesses have been able to reopen, as long as they apply the protocols established by the Ministry of Health.

¿Busca soluciones de inteligencia comercial para su empresa?

More on this topic

Economic Reopening: What is the Consumer's Behavior?

October 2020

Almost three months before the gradual reopening of the Guatemalan economy, it is estimated that eight out of every ten consumers already visit supermarkets, while one out of every four people living in the capital have left for other departments in the country.

With the publication of Ministerial Agreement 187-2020, the Health Alert System for the covid-19 epidemic was made official and the authorities gradually eliminated restrictions on mobility and productive activities.

Biosafety Protocols: Sanctions for Companies

August 2020

Companies in El Salvador that do not comply with the biosecurity measures stipulated in the protocols for reopening the economy may be sanctioned with the temporary closure of their operations.

In the process of reactivating economic activities that were suspended due to the spread of covid-19, the Salvadoran authorities have established protocols for the proper functioning of companies.

Economic Reopening in the Absence of Official Protocols

July 2020

With the application of the Health Alert System by covid-19, the Guatemalan economy was reopened, however, the operating guidelines and specific health and safety protocols for various economic activities have not been made official.

After more than four months of severe restrictions on the mobility of people and some economic activities, the authorities decided that as of 27 July, the country would enter a phase of reopening the economy.

Safety and Health: Protocols for Companies

May 2020

In order to reactivate economic activity in Panama, Ministry of Health authorities issued strict compliance guidelines for companies and workers.

The guide is aimed at producers, distributors, and consumers; microenterprises, medium-size companies, large companies, and their clients, who are required to comply with the standards established by the health authorities in order to mitigate the expansion of covid-19, the official document details.